New maternity activewear line launches at Target with inclusive sizing! 👏
For nearly a year Target loving mamas have been loving maternity brand Ingrid & Isabel's Target-exclusive line, Isabel Maternity by Ingrid & Isabel. They've also been listening to feedback from moms over the last 12 months–on Friday, Target announced Isabel Maternity is giving mamas what we've asked for: More leggings and more sizes!
A new activewear collection is launching in sizes from XS to 4X, with athleisure staples like comfy jackets, tees and, of course, leggings, in stylish textures and prints.
"Isabel Maternity's tagline is 'For Every Belly.' It became a natural and logical progression to offer more sizes, so all moms could have access to functional and fashionable maternity wear," Ingrid Carney, founder of Ingrid & Isabel, said in a media release announcing the line.
"The fit, stretch and recovery supports growing bodies as they change throughout pregnancy. "
Mamas come in all sizes, so it's great to see fashion lines understanding the need for an inclusive range of sizes. The bottoms in the Isabel Maternity activewear collection feature a special panel that has been tested by real, live pregnant women in every size from XS to 4X.
Here are some of our favorites:
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