Over seven million women in America struggle with infertility, and yet its a journey that can feel so isolating.
That's why we find Google's short video, "Becoming Mom," to be so powerful. Through anxiety-driven web searches, vlog clips, and calendars packed with appointments, this video gives a brief peek into the all-consuming reality of struggling with infertility.
Watch "Becoming Mom" here:
Candace Wohl, a fertility advocate featured in this video, writes of her experience:
"For seven years, Mother's Day was the worst day of the year for me. It was an observance that felt completely out of reach, yet commercially and socially it was a reminder that I couldn't escape. I wanted to be a mom, but I was having trouble becoming one."
As Candace and her husband felt their private life had been invaded by fertility specialists, they also felt that the outside world didn't understand what they were going through. So she found solidarity online.
"I found support groups, blogs and resources. I wasn't as alone as I thought—like many, I had been silent about my struggles with infertility. It's a less-than-tasty casserole of heartache, injections and surgeries, failed adoption placements and financial devastation."
Through her years of personal experience, Candace has since become an advocate for infertility awareness, and hopes that speaking up will help break down the barriers surrounding infertility. She was excited to see Google using their platform to further this message. "I hope that this year, even one more person out there will realize they're not alone," shares Wohl.
We love how this video is helping to spread awareness of a struggle so many women experience, and more importantly—how it highlights the virtual communities that help many women find a path forward. It's a powerful reminder that there are others out there, typing the same fears or curiosities into a search bar.
We applaud Candace and the other brave women who shared their stories in this video. Their openness is helping educate people and elevate the conversation surrounding infertility.