Chrissy Teigen is one of the most famous moms in the world and definitely one of the most famous moms on social media.
She’s the Queen of Twitter and at least the Duchess of Instagram but with a massive following comes a massive dose of mom-shame, and Teigen admits the online comments criticizing her parenting affects her.
“Any time I post a picture of them holding ribs or eating sausage, I get a lot of criticism,” she explained. “Vegans and vegetarians are mad and feel that we’re forcing meat upon them at a young age. They freak out.”
Teigen continues: “If they get a glimpse of the car seat there is a lot of buckle talk. Maybe for one half of a second, the strap slipped down. And TV is another big one. We have TV on a lot in my house. John and I work on television; we love watching television.”
Teigen wants the shame to stop, not just for herself but for all the other moms who feel it. (And we agree.)
“Hearing that nine out of 10 moms don’t feel like they’re doing a good enough job is terrible,” she said. “We’re all so worried that we’re not doing all that we can, when we really are.”
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The inspiration for Teigen talking publicly about mom-shame may be in part because of her participation in Pampers’ “Share the Love” campaign. But even though Teigen’s discussion coincides with this campaign, the message remains equally important. Advertising can be a powerful tool for shifting the way society thinks about what’s “normal” and we would much rather see companies speaking out against mom-shame than inducing it to sell more stuff.
Calling out mom-shame in our culture is worth doing in our lives, our communities and yes, our diaper commercials. Thank you Chrissy (and thank you, Pampers).