For some women, the cornerstone of feeling good about themselves starts with lipstick. Need a quick pick-me-up after a long day? Put on a red lip. Heading to pick up the kids and feeling disheveled? Put on a nude lip.

Matte finishes, gloss to stains and sheer tints—lipstick is always a win for every skin tone and attitude. Tip: If you look best in bright white colors, cool nudes and dark reds will look great on you. If you look awesome in cream colors, opt for warm nudes and soft reds. If you look stunning in both (lucky you) neutral nudes and any color red will work for you.

Here are seven shades for every type of occasion:

For running errands: Pink Obsessed by Revlon

Pink Obsessed by Revlon

Want a non-sticky gloss with major shine? Look no further than this lipstick formulated with agave, moringa oil and capuacu butter for a moisture boost your lips will love. Best of all? Revlon sized up the reservoir-tipped applicator so it saturates your lips in one swipe.




For playdates: Devi by Cupid and Psyche Beauty

Devi by Cupid and Psyche Beauty

This vegan-friendly, peachy nude gives ‘your lips but better’ vibes. The soft sheen isn’t overpowering and practically compliments every outfit you own. We also love that 10% percent of the brands profits are donated to bee conservation and animal welfare nonprofits.




For looking polished but casual: Rosewood by Becca Cosmetics

Becca Cosmetics

Silky, yet semi-matte, you get the best of both worlds with this creamy lipstick. It’s also encased in a sleek gold metallic case with a magnetic seal that will look great on your vanity.




For a girls weekend: Bird of Paradise by clé de peau beauté

clu00e9 de peau beautu00e9

The price for this lipstick is a bit steep, but there’s a good reason—it’s formulated with skin care ingredients, like argan tree and safflower oils, so they provide the lips with moisture while giving you the payoff of a lipstick with the shine of a gloss.




For date night: I Don’t by L’Oréal Rouge Signature Lightweight Matte Colored Ink

L'Oru00e9al Rouge

This ultra-comfortable, non-drying liquid lip ink delivers the no-makeup feel of a stain combined with the color impact of a liquid lipstick. The collection is available in eight Parisian Sunset shades, and 12 signature shades, but we love that the deep red works great on every tone.




For a Zoom call: Fearless by Honest Beauty Liquid Lipstick

Honest Beauty

We’re obsessed with liquid lipsticks, but we hate how drying they can be. Honest changed the game with this lippie that has the staying power of a liquid lipstick without drying out your lips.




For a day at the beach: Firenze by Stila

Firenze by Stila

When you’re busy with kids, you need a lipstick that lasts all day. Who has time to constantly reapply lipstick? Try this mauve pink shade that stays put for up to 12 hours.




We independently select and share the products we love—and may receive a commission if you choose to buy.