This Mother’s Day, give her the gift of less stress

This is not your average lip liner. Infused with Vitamin E, City Beauty’s City Lips® Defining Liner does more than define, it smooths, nourishes, and stays put all day long. Available in two flattering nudes (Blush and Willow), it’s the secret weapon for a polished, fuller-looking pout—especially when paired with the cult-favorite City Lips® Plumping Lip Gloss.

Shop now and use code MOTHERLY for 15% off sitewide.

Motherhood is full of priceless moments. And this Mother’s Day, let’s celebrate her. Ritani’s ethically sourced fine jewelry includes timeless diamond studs, symbolic tennis bracelets, and pieces designed to reflect her strength and beauty. Based in NYC, Ritani offers transparent pricing and heirloom-worthy quality without traditional luxury markups.

Use code MTLY40 for 40% off and shop here.

Milkify is the most trusted breast milk freeze-drying service, with over 10,000 clients and a 5-star rating. Their patented, contact-free process safely turns your frozen breast milk into a shelf-stable powder that lasts for 3 years without refrigeration. TSA-friendly and easy to use, the final powder can be mixed with water to make a bottle, or added to solid foods for a nutritional boost. Freeze-dried breast milk saves freezer space, is easy to travel with, and can even help improve the taste of high lipase milk. Milkify is HSA/FSA eligible and also qualifies for reimbursement as a breast milk relocation service through the military, State Department, or corporate relocation benefits. For moms who pump, it’s an easy way to preserve your milk with less stress and more convenience.

 Shop now and use code MOTHERLY10 for 10% off.

WishGarden Herbs, a woman-owned brand founded by a midwife, has been trusted for decades for its legendary fast-acting herbal tinctures that support pregnancy, postpartum, breastfeeding and overall wellness. Now, their new USDA-certified organic bodycare line brings that same expertise to minimalist, plant-infused oils and balms made with whole-herb infused organic herbs and nourishing oils like jojoba and camelina. Free from preservatives and synthetic fragrances, each product, from Pregnant Belly Oil to Baby Bum Balm—is designed with moms and babies in mind.

Use code MOTHERLY20 for 20% off sitewide 

Childproofing doesn’t have to mean drilling holes or compromising your home’s aesthetic. These discreet, damage-free locks are designed to stay hidden and secure, withstanding even the most determined toddler tugs. Parents can open them easily with one hand, no keys, no tools, no hassle. It’s smart safety that blends seamlessly into everyday life.

Shop here or on Amazon with code 15BBMOTHERLY for 15% off.

Consistency is key when it comes to potty training, but remembering to prompt your toddler every 30 minutes? Nearly impossible. This clever, kid-friendly watch takes the mental load off your plate by delivering gentle, customizable reminders through music or vibration. It’s water-resistant, tamper-proof, and rechargeable, built for busy toddlers and even busier parents. Every watch also includes a potty-themed digital picture book to make the journey a little more fun.
 

Shop the watch and use code 15BBMOTHERLY.

Forget the flowers, moms want something that lasts. That’s why Little Sleepies matching pajama sets are a Mother’s Day favorite year after year. Made from buttery soft, breathable Lunaluxe® bamboo viscose, these PJs are designed for cozy moments, family cuddles, and matching memories that stick. With nearly 500,000 VIP members and glowing reviews, they’re a proven gift moms truly love.

Shop now using code MOTHERLY15, expires May 30, 2025

Oat Mama is redefining wellness for motherhood with a grassroots movement trusted by over 100,000 moms. Founded by a mom of three who struggled with milk supply and postpartum recovery, Oat Mama offers clean, functional wellness products that nourish women from fertility through postpartum and beyond. What started in a home kitchen has grown into a grassroots movement with over 100,000 loyal customers. From lactation teas to energizing snack bars, Oat Mama creates daily rituals that help moms feel strong, supported, and more like themselves again.

Shop the collection and use code MOTHERLY20 for 20% off.

From school drop-offs to Zoom meetings to chasing toddlers at the park, moms deserve pants that move with them and actually fit. elims EverKnit chinos are made from ultra-soft, wrinkle-free fabric that holds its shape through every wear. Available in five different inseams, they’re designed to deliver a perfect fit for moms of all heights, from petite to tall. These are the pants she’ll reach for again and again because comfort and confidence should never be an afterthought.

Shop now and use code MOTHERLY10 for 10% off.

When Mabē’s founder became a mother, she was overwhelmed not just by the demands of motherhood, but by the need to rediscover herself in the process. She wanted to chase her dreams, nurture her bond with her baby, and do it all with confidence. But none of the carriers she tried felt quite right. They were bulky, uncomfortable, or just didn’t fit the moment she was in. So, she set out to create a babywearing brand (and community) that would resonate with modern, everyday moms, just like herself.

The Monarch Carrier by Mabē is soft, stylish, and thoughtfully designed for real life. It empowers parents to stay active, feel supported, and show up fully for themselves and their little ones. It’s not just about wearing your baby, it’s about moving through motherhood with confidence and connection.

Explore Mabē Luxury Baby Carriers