Menu

40% of parents start reading to their baby before they’re 3 months old

A baby who can open their eyes is a baby ready for a book, according to experts. 

40% of parents start reading to their baby before they’re 3 months old

My local library encourages parents to read 1,000 books to their children by kindergarten. It sounds like a lot, but my son is only two and I am pretty sure I've already read Brown Bear, Brown Bear at least 1,000 times this week. We've been reading together since he was born, and, according to a new report, we're part of a growing trend. More parents than ever before are following the American Academy of Pediatrics' suggestion to start reading to kids from birth.

The sixth annual Kids & Family Reading Report by Scholastic surveyed 2,718 American parents in 2016 and found more than three-quarters of parents with children under five started reading aloud before their child was a year old, and about 40 percent started before their baby was three months old (up from 30 percent in 2014). That's great news, according to experts.

I felt silly reading to my son when he hardly knew who I was (let alone what a brown bear was) but I'm so glad his dad and I just kept reading through the early awkwardness. Doctors say as soon as babies begin opening their eyes they're more than ready for books.


According to the American Academy of Pediatrics, reading aloud to our little ones “stimulates optimal patterns of brain development and strengthens parent-child relationships at a critical time in child development, which, in turn, builds language, literacy, and social-emotional skills that last a lifetime."

Sometimes it can feel like storytime itself lasts a lifetime. The Scholastic survey found two out of three parents with kids under five read more than one book each time they read aloud to their children. (I totally relate to this—as soon as my son learned the sign for “more" he would ask for another book as soon as the first ended, especially if we were reading at bedtime.)

The survey also noted that kids start choosing their own books at pretty early ages (this is why I had to hide Brown Bear, Brown Bear). Fifty-four percent of parents of kids two and under said their kids picked their own books, and and the majority of kids between three and five are choosing for themselves.

The Scholastic report follows research presented earlier this year that found reading books with mom during infancy is a good predictor of early-reading skills. The researchers monitored 250 mom and baby pairs for four years and found that kids who were read to as babies had better vocabularies later on, and that frequent, quality storytime sessions during toddlerhood are a good predictor of whether a child will be writing their name by age four.

Presenting that research at the 2017 Pediatric Academic Societies Meeting back in May, lead author Carolyn Cates drove home the benefits of reading to tiny babies: “What they're learning when you read with them as infants still has an effect four years later when they're about to begin elementary school."

With more parents than ever before reading to the youngest children, the next crop of elementary schoolers may be the brightest yet. It seems like a lot of kids will hear 1,000 books before kindergarten.

Here are some of our favorite titles for your little one's first library.

'Who Says Peep Peep Peep'

Who Says Peep Peep Peep

With a rhyming cadence and sweet illustrations, this board book is the perfect baby bedtime read.

$17

'Getting Ready'

Getting ready tactile book

Get ready for the day with this fun and interactive tactile book. Fuzzy, scratchy, and bumpy textures engage all your baby's senses and make story time even more exciting.

$15

'Sign About Going Out'

Sign About Going Out

Sign language is a fantastic way to develop early communication skills. This colorful board book introduces little ones to forty signs for everyday objects and activities outside the home (which will totally come in handy for both of you!)

$6

We independently select and share the products we love—and may receive a commission if you choose to buy. You've got this.

[This was originally published November, 2017. It has since been updated.]

Products that solve your biggest breastfeeding challenges

Including a battle plan for clogged ducts!

When expecting a baby, there is a lot you can test-run in advance: Take that stroller around the block. Go for a spin with the car seat secured in place. Learn how to use the baby carrier with help from a doll. But breastfeeding? It's not exactly possible to practice before baby's arrival.

The absence of a trial makes it all the more important to prepare in other ways for breastfeeding success—and it can be as simple as adding a few of our lactation aiding favorites to your registry.

MilkBliss chocolate chip soft baked lactation cookies

MilkBliss lactation cookies

Studies have shown the top reason women stop breastfeeding within the first year is because they are concerned about their milk supply being enough to nourish baby. Consider MilkBliss Lactation Cookies to be your secret weapon. Not only are they wholesome and delicious, but they were formulated specifically for breastfeeding moms based on the science of galactagogues—also known as milk boosters. They also come in peanut butter and wild blueberry flavors.

$23

Evereden multi-purpose healing balm

Evereden multipurpose healing balm

Also up there on the list of reasons women stop breastfeeding: the toll the early days can take on nipples. Made from just five ingredients, this all natural healing balm is ideal for soothing chafed nipples, making for a much more comfortable experience for mama as her body adjusts to the needs of a breastfeeding baby.

$20

Lansinoh milk storage bags

Lansinoh milk storage bags

For a breastfeeding mama, there are few things more precious and valuable than the milk she worked so hard to pump—and it's the stuff of nightmares to imagine it spilling out in the fridge. With these double-sealed milk storage bags, you can be assured your breastmilk is safe and sound until baby needs it.

$12.50

Belly Bandit bandita nursing bra

Belly Bandit bandita nursing bra

Nursing a baby is a 24/7 job, which calls for some wardrobe modifications. Because Belly Bandit specializes in making things more comfortable for the postpartum mama, they've truly thought of every detail—from the breathable fabric to the clips that can be easily opened with one hand.

$47

boob-ease soothing therapy pillows

Boob Ease soothing therapy pillows

For nursing moms, duct can quickly become a four-letter word when you suspect it's getting clogged. By keeping these soothing breast pillows in your breastfeeding arsenal, you can immediately go on the defense against plugged milk ducts by heating the pads in the microwave or cooling them in the freezer.

$25

Belly Bandit perfect nursing tee

Belly Bandit perfect nursing tee

A unfortunate reality of nursing is that it can really seem to limit the wardrobe options when you have to think about providing easy, discrete access. But by adding functional basics to your closet, you can feel confident and prepared for breastfeeding on the go.

$59

Bebe au Lait premium cotton nursing cover

Bebe au Lait cotton nursing cover

Nursing in public isn't every mama's cup of tea. But babies can't always wait until you've found a private place to get down to business if that's your preference. That's where a nursing cover comes in handy. This one is made from premium cotton and features a patented neckline that allows for airflow and eye contact even while you're covered.

$36

Lactation Lab basic breastmilk testing kit

Lactation Lab breastmilk testing kit

Curious to learn more about the liquid gold you're making, mama? The testing kit from Lactation Labs analyzes your breast milk for basic nutritional content like calories and protein, as well as vitamins, fatty acids and environmental toxins to help boost your breastfeeding confidence.

$99

We independently select and share the products we love—and may receive a commission if you choose to buy. You've got this

Shop

14 sweet 'just thinking of you' gifts for every mama

A sweet surprise that tells her you've been thinking of her might be the pick-me-up she needs.

Who says you have to wait for birthdays or holidays to give your bestie a great gift? A sweet surprise that tells her you've been thinking of her might be the pick-me-up she needs in these more-than-trying times. We've rounded up some of our favorite go-to gifts that are certain to be a bright spot in her week. But be warned, you may want to snag a few for yourself. (You deserve it, mama.)

Here are some our favorite "just because" gifts to give our hardworking mama friends.

New Mother face + body care duo

volition face + body care duo

This correcting oil and stretch mark minimizer is perfect for the pregnant mama looking to keep her pregnancy glow. The correcting oil brightens the skin while reducing dark spots, and the stretch mark minimizer works to smooth her ever-growing belly.

$70

Allover roller

esker allover roller

This jade roller goes beyond your typical face roller and can be used anywhere on the body. It works to increase stimulation and reduce puffiness and is perfect for applying any oils to the face or body. Plus, it feels like a mini spa treatment.

$65

Kombucha making kit

farmsteady kombucha making kit

What could be a more perfect gift for the health-obsessed friend? This kombucha making kit comes with everything you need to brew your own homemade green tea kombucha. They'll think this is the tastiest gift ever.

$45

Laetitia lipstick

cupid & psyche laetitia

This red lipstick is perfect for your makeup enthusiast bestie who is looking to spruce up her life in quarantine. Crafted in the United States, these bee and vegan-friendly and cruelty-free lipsticks are created to flatter all complexions. Cupid and Psyche Beauty makes finding the perfect red lip way too easy!

$23

Jigsaw puzzle

inner piecec jigsaw puzzle

Mamas need to destress now more than ever during quarantine. This adorable jigsaw puzzle is perfect for the mama who needs a brain break! The 500-piece puzzle designed by artist Ray Oranges features an abstract gradient design that fits a standard frame when completed. Bonus: It's printed on recycled paper and the company donates $1 from every puzzle sold to youth mindfulness programs.

$30

Matilda's Bloombox

matilda's bloombox

If we have to be stuck inside, we might as well have some gorgeous florals to brighten up the space. Matilda's Bloombox locally sources blooms, delivers them to her door and provides simple tips on how to arrange it into a beautiful bouquet.

$39

'I Am Enough' bracelet

I Am Enough bracelet

Let this dainty bracelet serve as a constant reminder to your bestie that she is enough. She'll wear this on her wrist and read this daily oath to herself, "I Am Enough."

$35

Glow assorted teas

vahdam low assorted teas

This tea gift box set covers the entire spectrum of flavors from sweet to spicy. Individually packaged in beautiful tins, your gal pal will feel like a queen sipping her morning tea. Originally $40, this set is currently on sale for just $24. We'll take two, please.

$24

Find your voice journal

find your voice journal

Journaling is a great way to ease anxiety and will slow your bestie's racing mind before bed. This gift is perfect for first time journalists and includes prompts, daily quotes and coloring pages to help her unlock her potential and find her voice.

$22

Premium frother

shore magic premium frother

This gift is fitting for your latte-sipping bestie who can't go a day without her coffee. All she has to do is add two scoops of collagen to her favorite drink, and she'll have a perfectly foamy drink ready in seconds. Skipping the drive-thru line has never been so easy!

$25

Bath soak infusion kit

maude bath soak infusion kit

Say hello to hydration! She'll be feeling smooth and relaxed as ever after a long bath soaking in these salts. This vegan + cruelty-free set incorporates dead sea salt and dehydrated coconut milk powder for an ultra hydrating experience.

$32

Tiny Tags 'mama' necklace

Tiny Tags 'mama' necklace

It's a hard-earned title she answers to a hundred times per day. Whether she's new to the club or a seasoned professional, this delicate script 'mama' necklace is guaranteed to be a perfect fit.

$105

Superfood honey

Beekeeper's Naturals B.Powered honey

With a lack of sleep and jam-packed days, getting through the afternoon can be a real challenge. Send her a powerful pick-me-up in the form of a therapeutic blend of royal jelly, bee pollen, propolis and raw honey. It makes the ideal companion for tea, smoothies, yogurt or even on its on.

$17

Calming midnight mask with melatonin

Who doesn't deserve a reminder to pamper themself every once in awhile? Even better, this mask does all its work at night while you're sleeping with no extra effort needed. It's an amazing plant-powered antioxidant-packed mask that has melatonin, wild dandelion leaf and hyaluronic acid to rehydrate, repair and reset facial skin. It's so good, you might want to gift it to yourself. We won't tell, mama.

$68

We independently select and share the products we love—and may receive a commission if you choose to buy. You've got this.

Shop

20 baby names to set your child up for success

What do Jacqueline, Morgan, Madison and Parker all have in common?

They say picking a baby name is an art, not a science. But when it comes to figuring out which baby names have been linked to successful futures, there has actually been some scientific work on the subject.

Keep reading Show less
News