30+ brands giving back during the pandemic 👏

Some have completely shifted their productions to create masks and offer services and resources free of charge. Others are implementing a give back model, directing funds to places and people in need.
Table of Contents
We’ve rounded up brands that are giving back and directly helping those in need during COVID-19 :
These brands are giving back to local communities
- Vegamour : For every purchase, 20% of proceeds will be going to the LA Food Bank
- CotidiĂ© : Donating 10% of sales to Houston Area Women’s Center
- Rael : Donating 70,000+ organic feminine care products to Los Angeles Unified School District. (You can get 15% off $50 with code MOM15.)
- Billie : Donating $100,000 to food banks across the country
- Boll & Branch : Using 10% of each sale towards production of mattresses to outfit pop-up hospitals
- Etsy : Investing $5M to help local sellers continue to have steady sales
- Amy’s Kitchen : Donated 150,000+ meals to food banks, sent 6,000 masks to local hospitals and providing meals to Bay Area hospitals, medical staff and first responders
- Peanut : Giving 20 free community postcards to spread support through neighborhoods (use code ‘HERE4YOU’ for free shipping)
- Tula : Made their Star Bright Hydrogel Masks 50% + donating 100% of proceeds to getting medical massk to NYC frontline health care workers.
- Mastercard : Commitment of $250 million over 5 years to support small businesses in the U.S. and other markets
- Netflix : Launched a $100M fund to help individuals in the film + TV industry who have been affected by COVID-19
- Spanx : Donating $5 million to directly help female businesswomen during the pandemic.
- Rothy’s : Sourcing 100,000 non-medical masks to make a bulk donation, working to make masks and donating $20,000 to Direct Relief.
- Mum & You : Partering with The Hygiene Bank to distribute pallets of eco-diapers, wipes and toiletries to impoverished families who struggle to afford basic personal care necessities during this global crisis.
- Bed Bath & Beyond : $10M product donation in home essentials to communities suffering health + economic impact of the pandemic.
These brands are making new products to help the COVID-19 fight
- Dyson : Producing 15,000 ventilators called the CoVent
- Reformation : Partnering with the city of LA to make masks for essential workers
- Bazzle Baby : Using bib fabric supply chain to make face masks
- Tea Collection : Making masks from Spring/Summer material scraps to send to local hospitals
- Ruggable : Partnering with LAprotects.org to product and distribute masks to essential businesses In LA-area
- nununu : Free kids face masks in all online order + donating masks to those in need
- Love Your Melon : Created face masks + donating to those in need through a buy one, give one initiative
- Carter’s : Shifted production to produce medical grade face masks + donating 200,000 masks to Atlanta Children’s Hospital
- Jaanuu : Creating antimicrobial-finished face masks for adults and kids; one mask donated for each one sold up to 1M
- Nordstrom : Partnering with Kaas Tailored, Providence and Ascension to make nearly 1M medical masks.
- Kendra Scott : Donating its yellow branded bandanas + working with local female volunteer groups to sew masks for communities who have been largely affected by COVID-19
These brands are helping those directly affected
- Artifact Uprising : Free wedding reprints to support engaged couples whose wedding dates are being affected
- Persona Nutrition : Gave 1,000 3-month vitamin subscriptions to first responders
- Draper James : Gave free dresses to teachers across the country, who are now teaching from home
- Hanna Andersson : Donated pajamas to hospitals across the country
- Pizza Hut : Donating 250,000 personal pizzas + $500,000 in grants to educators through Read & Feed Program
- Stride Rite : Partnering with Alex’s Lemonade Stand by donating all proceeds by cozy slippers to their COVID-19 Emergency Fund
- Johnson & Johnson : Committed $50M for immediate COVID-19 response, supporting frontline health workers.
- Sheetz : Expands free meal program to all 600 stores, providing meals to children in need daily
- Sun Bum : Donating thousands of hand sanitizers, moisturizers and personal care products to first responders, hospitals and those that are on the frontlines.
- AT&T : $5.5M commitment to feed first responders + offering free smartphones for life to first responder public safety agencies
- HIKI : Offering products for free to hospital and medical facility workers.
- Crocs : Donating a free pair of shoes to health care workers on the frontlines of COVID-19
- L’Oreal : North American manufacturing facilities producing alcohol-based hand sanitizer, donating personal care and hygiene products to Feed the Children, donating surgical + N95 respirator masks to local hospitals and providing relief for small businesses
- THINX : Providing health care workers with free period products from Wuhan, China to New York City.
These brands are offering free services + products
- Mental Health Technologies : Free online screening for anxiety and depression
- Headspace : Starting May 14, they’ll offer free, 1-year subscriptions to all unemployed people in the US
- Chatbooks : Offering a free year of photo books for babies born during social distancing, along with a copy for a loved one through their newly launched Stork Series
- Gyminny Kids : Online services offer parents + kids free gym classes
- Upswing Health : Providing free telemedicine therapy for muscular/skeletal injuries (kids falling, sprains, etc.)
- The Riveter : Made their new digital platform free, a tool to connect with other working moms
- Hims & Hers : Working with Stephanie Owen, Licensed Family Therapist to offer free group therapy sessions to parents
- Japan Society: Offering free Japanese lessons to children of frontline workers