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This is: Birth

We created our curated This is: Birth film series to give representation to the many varied ways that women give birth. Shot by talented independent videographers, these birth films can be a resource for the expecting mama or anyone who is curious to see what birth really looks like.

This is birth: A surrogacy journey

Watch the amazing journey between a surrogate and the family she carried four children for.

"This is the story of their family, how they were able to bring children they so very much wanted into the world." -Videographer Jennifer Hamilton / Mamarazzi Photography

Read more about their journey here

This is birth: A C-section story

"On the day that our son was born via C-section, I witnessed a whole new level of strength and bravery come over my wife. A level that I will never be able to experience. All I could do was hold her hand while they put her under. Then it was my turn to be strong and brave—not just for her, but for our son. I held him in my arms, telling him, 'mom will be here soon.'"

C-section birth story: Watch the intimate, beautiful way that No Way Jose Photography documented him and his wife becoming parents.❤️👩👩👦

This is Birth: Bekah Martinez's serene + empowered waterbirth

Bekah Martinez's birth story: After 28 hours of laboring at home, the Bachelor star welcomed her first daughter Ruth in an unmedicated waterbirth, while surrounded by her partner, mother and care providers.💙

Bekah tells Motherly, "When the time came I was able to fully relax and surrender. People have commented on how in-control I appear, but it was quite the opposite. I surrendered all my control and it made the experience so much more peaceful."

Read more about Bekah's birth story here

Film by Lauren Guilford Photography

This is birth: A NICU birth story

A NICU birth story: After arriving 5 weeks early and spending 15 days in the NICU, we're happy to report Henry is now thriving. (Stick around until the end to see the cutest update photos 😍.)

"Our culture fantasizes the perfect birth and bonding experience. When your baby is in the NICU following birth, there are so many bittersweet emotions that accompany this experience. Many mamas (including myself) have faced this situation, and yet, we see so little representation of it through media. I believe it's important to see how that love is still shown and is still felt by your baby, even when they need extra help in the NICU."

- Stacey, SMA Photography

This is birth: A family home birth story

A family home birth story: Watch this calm mama deliver her second child with her firstborn daughter and husband by her side. 👨👩👧👦

"She was completely inward and riding the powerful waves of labor, unaware of anyone else in the room ... As soon as baby's head came out, mama smiled, laughed and then gently guided the baby out and onto her belly.
Whether it's a home birth, hospital birth, C-section, or surrogate birth, you are becoming a parent, and that's a HUGE deal. It's life-changing. In the end, we are all going through an immense transition."

—Videographer Maggie Cuprisin, Chicago Birth and Baby Photos

This is birth: Dad helps deliver his daughter

Dad helps deliver his daughter: Watch this fierce mama give birth to her first baby, assisted by her midwife and supportive husband. 💓

"The midwives gave Aaron (the dad) the option of delivering and he was so excited. My favorite part is when Lauren (the mom) lifts up WHILE SHE IS CROWNING to kiss Aaron on the cheek. She told me she was just so happy they were becoming a family!"

- Videographer Jessica Worland Photo

This is birth: A lesbian couple's birth story

Watch these two mamas calmly navigate a 70-hour labor and unplanned C-section to finally meet their baby boy, Milo. Sound on to hear the encouraging words of this mama's partner. 💙

"I am so grateful that we had a team that was so supportive of our wishes at every step of the way, even when we asked that our videographer be allowed into the surgery room. The birth of our son couldn't have been captured more beautifully."

Film by videographer Angie Klaus

This is birth: First-time parents' NICU journey

First-time parents' NICU journey: Witness the undeniable bond between this husband and wife as they document their birth story in a unique way. 💞

"Tensions were high when the mom went into labor earlier than expected. She had many questions and was nervous about having a baby in the NICU. After weeks of visiting her baby in the hospital, he was finally able to come home."

-Videographer Savvy Films

This is birth: With my sister by my side

Watch this incredibly calm mama undergo her second C-section with help from her loving and supportive sister.

"I knew that I was coming to document a birth where there would be no dad by mom's side. But when I opened the door, I found Moehau peacefully waiting in her bed with her sister Leilani by her side. The bond between the sisters is beautiful and powerful, it is all that I hope for my own children."

- Videographer Benedicte Lechrist, Maui Life Stories

This is birth: A powerful first cry

"Sweet Addison made a big entrance. The moment in between her delivery and her first cry was powerful. Mom and dad spoke to their tiny love telling her how glad they were that she was here as the midwives worked to help her take in and release her first breath. Then came the most perfect cry that held the room captive."

- Videographer Eucharisteo Films

This is birth: An adoption story

Watch the incredible moment when a family meets their newborn for the first time in the hallway of a hospital.

The videographer explains, "This experience was so different from other birth sessions. More than just the fact it was an adoption, the connection was so moving. This mother had spent months waiting for the opportunity to be Adela's mother and wondering whether it would even happen. All of the fear and excitement just melted away when she held her daughter in her arms."

—Videographer Johnny TJ Cheramie of Something Southern Photography

This is birth: A hypnobirthing story

Watch this mama give birth at home while practicing hypnobirthing, which focuses on specific relaxation and calming techniques that help manage pain during labor.

"I remember how calm and relaxed the mom was. During the labor, classical music was playing and she moved to the music. I know other women who have tried hypnobirthing, and they weren't impressed, but she mastered it. I believe it's really important to not compare birth experiences. Every woman is free to express herself during labor; there is no competition, you can scream or you can be calm."

- Videographer Chiara Doveri Photography Familien- und Kinderfotografie in Berlin

This is Birth: A C-section gender reveal

Watch the precious moment when this mama wakes up and finds out the gender of her baby.

"Due to some health complications, Joyous needed to have a C-section performed. One of the good unknowns with this labor was that the parents decided to not know the gender of the baby until after the birth. When they both find out, they are totally overwhelmed with emotion. It was amazing to witness their love for their newborn, and also the relief that everyone was healthy after so much uncertainty."
- Videographer K+A Films

This is birth: A midwife birth story

Watch these skilled midwives help baby Ezra take his first breath.

"The midwives were fantastic. They remained very calm and quickly grabbed the equipment needed to help Ezra breathe. The room was calm, and it was clear the midwives had everything under control. Megan calmly spoke to Ezra and gently rubbed his stomach until she heard his first cry, she then brought him up to her chest with a look of complete relief." Kailee Riches Photography

(Content warning: this film includes a tense moment before baby takes his first breath—but with skillful care, it quickly becomes clear he is perfectly healthy).

This is birth: An unmedicated hospital birth

"The moment of becoming a mother is a feeling that really can't be described. So many emotions rush to you and before you know it, you have this beautiful baby in your arms."

In this birth film, captured by Stephanie Shirley Photography, a first-time mama has an unmedicated hospital birth with her supportive husband and doula by her side.

This is Birth: A rainbow birth story

Watch this strong mama and her supportive husband work as a team to bring their rainbow baby into the world.

The videographer Rebecca Cantrelle Photography explains, "After battling infertility, loss, and a tough pregnancy—with hyperemesis gravidarum, gestational diabetes, and concerns of preeclampsia—this mama was induced on her due date. On the second day of induction, active laboring began. She finally welcomed her baby boy, Avery, at 4 a.m. on the third day! The experience was so serene, so powerful, and there was so much love."

This is birth: A boy mom story

Watch this family welcome their third boy—all, amazingly, delivered in the same hospital room—room 303. The proud big brothers will melt your heart.

"I think it's great for other women to see what different births look like—whether it's a home birth in water, a hospital birth with an epidural, a c-section, or somewhere in between—all births are beautiful, unique, and special!" - Videographer The Grays Photography

This is birth: A home waterbirth story

Watch as this sweet family of three becomes four.

Videographer for Birth Love Story on why capturing birth is important:
"The reason I find capturing birth is important I say as a client, as a mother: I married to create a family. I invested in lasting memories from my wedding day and I wanted no less from the day my babies joined our family. I wanted all the raw emotion, all the pain and tears, all the smiles and tears of joy. And I got it all. So I want all moms to have the same treasure I am lucky to have!"

This is birth: A NICU twins' journey

See the NICU through this mama's eyes, as she beautifully captures her twins' journey.

"I'm pretty sure everyone in the hospital thought I was crazy when I was wheeled in and started recording my labor. But when so much is out of your control, it's nice to have something to do. And hiding behind my camera was a comfort. There is nothing harder than leaving the hospital empty-handed, with your brand-new babies staying behind. I bawled every time I had to leave. Capturing my NICU babies on film allowed me to take a little piece of them home with me each day." - Videographer + mama Sarah Krieg Photography

This is birth: A family hospital birth

"I love how different and sweet every mama's emotions are after pulling their baby to their chest. Some are in shock, some weep, some laugh...nothing compares to that feeling of finally holding your baby in your arms!" - Videographer Alma Heirlooms

Watch this fierce mama work through the unmedicated birth of her second child with the support of her husband and firstborn.

This is birth: A delivery room gender reveal

Watch this mama welcome her 6th—but first "team green"— baby into the world!

These parents own a videography company —Eran and Aubs Photography and Videography— so dad captured the birth film himself:
"It was the first time out of 6 pregnancies that we didn't know the gender. We facetimed some family members (our children included) so they could watch the birth and find out the gender along with us... Its something that I still go back to watch often. Video and audio has a way of bringing back all of the memories of that day in a way that pictures can't do."

This is birth: An epidural birth story

This quietly beautiful birth film features a strong mama laboring in a birth center with epidural pain management.

Candice MacDonnell - Family Films and Photography says, "The thing that struck me the most was Ariel's persistence. Even though her little girl's birth didn't go quite as planned, she still gave it her all, and was a warrior in bringing her earthside. As soon as she held her baby and became a mom for the first time, I could sense her instant, overwhelming love for this tiny little human."

This is birth: An HBAC story

Watch this intense, inspiring video of a strong mama calmly catching her baby herself during her HBAC (home birth after cesarean).

"I remember how uniquely quiet it all was, as mom was using the Hypnobabies method. She said two things while I was there before birthing her son—'I'm ready to get in the tub' and 'his head is out.' Witnessing how she trusted her body so much showed me how peaceful and powerful birth can be." - Tampa Birth Photographer - Dear Little One, founder of Birth United

This is birth: A birth center story

"Birth is intense. It's beautiful. It's transformative. It's both an immense biological process AND an incredible emotional process. You can't find the same heights and depths of emotion in any other type of photography."

In this birth film, captured by Monet Nicole - Birthing Stories, this first-time mama arrived at the birth center already 8 cm dilated. She labored and delivered with her husband by her side the entire time.

This is Birth: A Home Birth Story

"Birth is not always the hurricane many times portrayed in the media; it is not a physical ailment, it is beautiful, to be respected, to be studied in a balanced way and the complications that can arise prepared for - but allowed safe space to happen naturally when things go normally; our bodies are designed perfectly for it."
- Videographer Impressions - Birth & Lifestyle Stories on the importance of sharing real representations of birth.

Watch this video of a strong, second-time mama working hard through a VBAC delivery in her home.

This is birth: A NICU birth story

After arriving 5 weeks early and spending 15 days in the NICU, we're happy to report Henry is now 8 months old and thriving. (Stick around until the end to see the cutest update photos.)

"Our culture fantasizes the perfect birth and bonding experience. When your baby is in the NICU following birth, there are so many bittersweet emotions that accompany this experience. Many mamas (including myself) have faced this situation, and yet, we see so little representation of it through media. I believe it's important to see how that love is still shown and is still felt by your baby, even when they need extra help in the NICU." - Videographer http://sma-photography.com/

This is birth: A first-time mama's hospital birth

This beautifully shot video captures the nerves and joyful anticipation of giving birth for the first time.

"Torie was realistic, strong, and leaned on her birth team throughout the experience. With every worry of 'how much longer' or 'how much harder will it be,' she was able to refocus her energy into knowing that with each surge, her baby was getting closer. Emotions were high among everyone present, and I think we all could relate to her eagerness to meet her son." - Videographer Forevermore Films

This is birth: A waterbirth story

Watch a second-time mama's peaceful water delivery in a birth center, while surrounded by her loving family.

The videographer explains, "I got a call early that morning that the mother had been laboring throughout the night. The birth was like a dance—her family supported her though each contraction. The midwife thought she was in early labor so she left to get a snack but heard her start to push and came back. The baby was born maybe 10 minutes later." — Zura Lagarde Photography

This is birth: An induced labor

"There's no single way to labor or give birth and I think that aspect of childbirth is so incredible. Alyssia is a close friend of mine, so I remember her expressing that she was a little nervous and unprepared to be induced. Well, that girl amazed me (as do all the mamas I witness!) She quickly kicked fear to the curb and changed her mindset. It was all about bringing a healthy baby boy into the world and she did beautifully." - Videographer Alma Heirlooms

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We spend a lot of time prepping for the arrival of a baby. But when it comes to the arrival of our breast milk (and all the massive adjustments that come with it), it's easy to be caught off guard. Stocking up on a few breastfeeding essentials can make the transition to breastfeeding a lot less stressful, which means more time and energy focusing on what's most important: Your recovery and your brand new baby.

Here are the essential breastfeeding tools you'll need, mama:

1. For covering up: A cute nursing cover

First and foremost, please know that all 50 states in the United States have laws that allow women to breastfeed in public. You do not have to cover yourself if you don't want to—and many mamas choose not to—and we are all for it.

That said, if you do anticipate wanting to take a more modest approach to breastfeeding, a nursing cover is a must. You will find an array of styles to choose from, but we love an infinity scarf, like the LK Baby Infinity Nursing Scarf Nursing Cover. You'll be able to wear the nursing cover instead of stuffing it in your already brimming diaper bag—and it's nice to have it right there when the baby is ready to eat.

Also, in the inevitable event that your baby spits-up on you or you leak some milk through your shirt, having a quick and stylish way to cover up is a total #momwin.

2. For getting comfortable: A cozy glider

Having a comfy spot to nurse can make a huge difference. Bonus points if that comfy place totally brings a room together, like the Delta Children Paris Upholstered Glider!

Get your cozy space ready to go, and when your baby is here, you can retreat from the world and just nurse, bond, and love.

3. For unmatched support: A wire-free nursing bra

It may take trying on several brands to find the perfect match, but finding a nursing bra that you love is 100% worth the effort. Your breasts will be changing and working in ways that are hard to imagine. An excellent supportive bra will make this so much more comfortable.

It is crucial to choose a wireless bra for the first weeks of nursing since underwire can increase the risk of clogged ducts (ouch).The Playtex Maternity Shaping Foam Wirefree Nursing Bra is an awesome pick for this reason, and because it is designed to flex and fit your breasts as they go through all those changes.

4. For maximum hydration: A large reusable water bottle

Nothing can prepare you for the intense thirst that hits when breastfeeding. Quench that thirst (and help keep your milk supply up in the process) by always having a water bottle with a straw nearby, like this Exquis Large Outdoor Water Bottle.

5. For feeding convenience: A supportive nursing tank

Experts recommend that during the first weeks of your baby's life, you breastfeed on-demand, meaning that any time your tiny boss demands milk, you feed them. This will help establish your milk supply and get everything off to a good start.

What does this mean for your life? You will be breastfeeding A LOT. Nursing tanks, like the Loving Moments by Leading Lady, make this so much easier. They have built-in support to keep you comfy, and you can totally wear them around the house, or even out and about. When your baby wants to eat, you'll be able to quickly "pop out" a breast and feed them.

6. For pain prevention: A quality nipple ointment

Breastfeeding shouldn't hurt, but the truth is those first days can be uncomfortable. Your nipples will likely feel raw as they adjust to their new job. This will get better! But until it does, nipple ointment is amazing.

My favorite is the Earth Mama Organic Nipple Butter. We love that it's organic, and it is oh-so-soothing on your hard-at-work nipples.

Psst: If it actually hurts when your baby latches on, something may be up, so call your provider or a lactation consultant for help.

7. For uncomfortable moments: A dual breast therapy pack

As your breasts adjust to their new role, you may experience a few discomforts—applying warmth or cold can help make them feel so much better. The Lansinoh TheraPearl 3-in-1 Breast Therapy Pack is awesome because you can microwave the pads or put them in the freezer, giving you a lot of options when your breasts need some TLC.

Again, if you have any concerns about something being wrong (pain, a bump that may be red or hot, fever, or anything else), call a professional right away.

8. For inevitable leaks: An absorbing breast pad

In today's episode of, "Oh come on, really?" you are going to leak breastmilk. Now, this is entirely natural and you are certainly not required to do anything about this. Still, many moms choose to wear breast pads in their bras to avoid leaking through to their shirts.

You can go the convenient and disposable route with Lansinoh Disposable Stay Dry Nursing Pads, or for a more environmentally friendly option, you can choose washable pads, like these Organic Bamboo Nursing Breast Pads.

9. For flexibility: A breast pump

Many women find that a breast pump becomes one of their most essential mom-tools. The ability to provide breast milk when you are away from your baby (and relieve uncomfortable engorged breasts) will add so much flexibility into your new-mom life.

For quick trips out and super-easy in-your-bag transport, opt for a manual pump like the Lansinoh Manual Breast Pump .

If you will be away from your baby for longer periods of time (traveling or working outside the home, for example) an electric pump is your most efficient bet. The Medela Pump In Style Advanced Double Electric Breast Pump is a classic go-to that will absolutely get the job done, and then some.

10. For quality storage: Breast milk bags

Once you pump your liquid gold, aka breast milk, you'll need a place to store it. The Kiinde Twist Pouches allow you to pump directly into the bags which means one less step (and way less to clean).

11. For keeping cool: A freezer bag

Transport your pumped milk back home to your baby safely in a cooler like the Mommy Knows Best Breast Milk Baby Bottle Cooler Bag. Remember to put the milk in a fridge or freezer as soon as you can to optimize how long it stays usable for.

12. For continued nourishment: Bottles

Nothing beats the peace of mind you get when you know that your baby is being well-taken of care—and well fed—until you can be together again. The Philips Avent Natural Baby Bottle Newborn Starter Gift Set is a fan favorite (mama and baby fans alike).

This article is sponsored by Walmart. Thank you for supporting the brands that support Motherly and mamas.

We are almost into Pumpkin Spice season—this summer, this month and this week have flown by! But don't worry, we've been taking note of the good news stories you need to read when you have a moment to slow down.

Grab a coffee and get comfortable, mama, because these are the headlines that made us smile this week:

This kindergarten father is total #dadgoals

As Today reports, dad Jamie DeSpain is going viral for making his kindergarten daughter's day by taking her stuffed cat, Sophia, to work with him and putting her to work.

DeSpain's oldest daughter, Hadley, had been taking Sophia the cat with her to school as she made the big leap into kindergarten this month, but last week her dad realized she'd forgotten Sophia in the van when he'd dropped her off at school. DeSpain didn't want to cause an interruption at school, so he just brought Sophia into work with him and began texting his wife, Erica, photos of Sophia doing work around the office.

"I kind of have a goofy streak and Hadley really appreciates goofiness," Jamie DeSpain, who lives in Madison, Alabama, told Today Parents. "Combine that with her love for stuffed animals...[it] made for the perfect dad setup."

He took pics of Sophia taking phone calls, doing emails, having coffee and even having a pensive look out the window, which DeSpain captioned: "wondering what Hadley is doing."

When dad got home, his daughter was thrilled with her stuffed animal's big day out and was happy to be reunited with both her father and Sophia. Hadley was so thrilled with the experience that she asked her dad to repeat the mission the next day with her stuffed dog, Mocha. The cotton-filled canine was spotted doing various office tasks and, of course, drinking some coffee. 😂

Hadley's mama says her husband's antics were a welcome bit of fun and helped the family remember that while kindergarten is a big step, Hadley's still a little kid (and it seems her dad is too, at least at heart).

"Sending Hadley off to kindergarten has been a big transition for us as a family, but this activity reminded us that she's still little," Erica DeSpain said."We want to soak up that childlike wonder as much as we can, and this activity was a great way to do just that."

We think office buildings are about to see an infestation of stuffed animals!

This father's viral Instagram video is total #dadgoals

Father Jimmy Howell has gone viral for giving his 9-month-old daughter Kensley an adorable pedicure.

"She got a little crazy with me today due to the fact that I was filing her nails a little too rough, y'all see why I can't do anything for free, I'm charging her next week, just watch," he captioned the video he posted to Instagram.

"Kensey, this is free," He jokes in the video after Kensley seems to protest the spa service for moment. 😂

With the power of dad humor, Howell not only got the baby's toes clipped (which is hard to do!) but got her laughing, too. He says he has weekly "spa talks" with his daughter, so it's no wonder his baby nail skills are so on point.

Viral kindness: "Please ask me if I have sunscreen" 

We have all been there—sometimes you're the one who needs an extra diaper and sometimes you're the one who has one to give. The point is, every parent needs help sometimes and most are happy to pay it forward when it is their turn to give a diaper to a stranger in need.

Wisconsin mom Shelby Beck captured this perfectly in a Facebook post this week after she went to the park with her daughter and a fellow mama had to ask her for a favor.

When the stranger approached Beck, she could tell she was uncomfortable. "She shrugged her shoulders and quietly said 'I'm embarrassed to even ask, but do you happen to have sunscreen we can use?' As if she was somehow ashamed that she forgot to pack sunscreen today." Beck wrote.

She continued her Facebook post with an open letter to parents who find themselves in the same situation as the sheepish stranger.

"Dear fellow mamas,

Please ask me if I have sunscreen. Ask if I have baby wipes, diapers or even extra snacks.

Ask me if your toddler can sit down and play with us while you find a shady bench to nurse your newborn.

Hand me your phone and ask me to take a picture of you with your sweet babies - we all know mamas aren't in enough photos.

Ask for help. Ask for love. Ask for anything.

Even though we are strangers, please ask me.

It's not easy being responsible for little humans but it's easier if we help each other out.
We're all in this together.❤️"

We could not agree with Shelby more. Mamas helping mamas is a beautiful thing (and asking for sunscreen could even lead to making a mom friend!).

Oh, and one last thing...

Oh, and if you need a good cry this weekend, check out this viral Michael Bublé video that has parents everywhere crying about our kids growing up. Team Motherly could not get through it without sobbing! Just like summer, their childhoods will be over before we know it so take some time to connect with your babies this weekend. They're off to kindergarten today—off to college tomorrow! 😭


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Discovering the best foods for lunches and snacks is an important step in back to school preparation. But with new routines and packed schedules on the horizon, finding time to think about what to pack for back to school lunches can be a challenge. Some kids are super picky and won't eat anything but grilled cheese. Others could eat endless amounts of nutritious snacks all day, everyday. Regardless of where your child falls on the food spectrum, we're here to help you find what works best for your family.

We asked #TeamMotherly to share their favorite go-to lunches and snacks for the back to school season. Mix it up and add some variety in there and you'll be good to go! Here's what they had to say:

1. "Cubed ham, cheese, cut grapes, yogurt covered raisins."—Tiffany S.

2. "Granola bars, carrots or cucumbers and ranch, peanut butter crackers, fresh fruit."—Melissa B.

3. "For me? Wine."—Nicole N.

4. "My little one loves to take tuna or chicken salad with grapes and crackers, yogurt and ice water with fresh cucumbers and garden tomatoes or chicken Alfredo with toast and veggies or peanut butter celery tomatoes cucumbers chips and water."—Jackie P.

5. "The cafeteria!"—Toni H.


6. "Once a week, it's usually ham and cheese sandwich with raw baby carrots and grape tomatoes. And for dessert, I do yogurt or fruit. It doesn't really matter if it's always the healthiest or the best lunch, what I find really good is alternating and rotating and trying to get creative."—Erica W.

7. "Bananas, string cheese, blueberries, apple sauce, raspberries."—Melina S.

8. "Cut strawberries or cut apples & peanut butter for snacks! & Sandwich with ham or turkey, tomato, lettuce, & mayo separately! And yogurt."—Melodi B.

9. "I roll a hotdog in a flour tortilla and toast it in a skillet until crispy. Like a hot dog burrito."—Elda E.

10. "Sandwiches (meat or sunbutter and jelly), quesadillas, hummusdillas (hummus in tortilla), leftover pizza, bean salad with tortilla chips, boiled eggs/cheese, pesto pasta salad, yogurt and granola, bagel with cream cheese, empanadas (bean and cheese or meat). And always fruit/veggies as sides."—Tran L.


11. "I make a sandwich with hummus then pack carrots, applesauce, Z-Bar and some crackers."—Suzanne W.

12. "Vary it between ham sandwiches, dairylea dunkers, breadsticks and then healthy snacks and juice box. [I also include] water in a sports bottle for during the day."—Danielle B.

13. "Gluten-free pretzels and peanut butter, ham and cream cheese rolls, GF tortillas with PB & J."—Heather T.

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If Amazon is a large, impersonal department store filled with endless inventory and unlimited choices, Hullabaloo Book Company is a sweet, curated boutique where you know you'll find something that's just a little bit more special and a little more meaningful.

It's a new children's book gifting site you need to know about, mama.

Hullabaloo treats books as the ultimate experience gift. Each book you buy comes packaged up in a beautifully designed canvas bag with a personalized letterpress bookplate. It honestly makes my bookworm heart soar seeing how thoughtful the experience is for both the gift giver and receiver.

The only thing I never feel guilty buying too much of for my 3-year-old son is books, and books are also one of my favorite things to gift. But as he gets older, I find myself turning to books not just to entertain him, but to also open up his mind, explore new feelings and understand that we have shared experiences as people.

My favorite part of this site is the way they categorize their books by "Amazing Attributes." Parents (or aunts or grandparents or friends) can shop for books curated by these qualities. For example, "Kind Hearts" is a collection of books that "teach the importance of understanding and caring for family, other children, and our communities" and "Big Feels" is a collection of books that "focus on helping kiddos learn emotional intelligence."

If you're shopping on price alone, they also offer a tiered set of gift collections starting at $29. It's such an easy and brilliant way to find a special birthday or baby shower gift.

SHOP

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When you're a mama on the move, safe car seats are a necessity but can be a budget buster, especially if you're looking to upgrade or have to furnish multiple cars. Luckily, Target is here to fix that.

Target is bringing back their popular car seat trade-in program from Tuesday, September 3 – Friday, September 13.

Just bring your old car seat to the recycling bin near Guest Services and a Target team member will give you a coupon for 20% off a new a new car seat, booster seat, car seat base, travel system or stroller. And the coupon can also be applied to select baby gear, such as high chairs, swings, rockers and bouncers. 👏

The coupon is eligible through Saturday, Sept.14, 2019, so if you don't see the seat of your dreams in store when you drop off your old one, you'll want to check out the online selection and act pretty fast.

With the exception of the small format stores, all Targets will be taking car seats between September 3 and 13. (You can find a participating store near you here.)

Target has held several of these car seat trade-in events since 2016 in an effort to help parents recycle the seats, which are not eligible for curbside recycling and take up a lot of space when sent to landfills. The retailer hands over all the old car seats to Waste Management, and the materials are recycled to make grocery carts, plastic buckets and construction materials like steel beams.

The event is really a win-win—we get to keep our kids safe while giving the car seats that protected them a second life. Just another reason to love Target.

[A version of this post was originally published April 18, 2018. It has been updated.]

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