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Mama needs help, but she's not going to ask.

Because she thinks she should be able to do it all.

Even though she's one person, she thinks she alone should calm all the temper tantrums.

Answer all the work emails.

Clean all the rooms.

Make all the deadlines.

Schedule all the appointments.

Organize all the playdates.

But the truth is, it's exhausting to manage everything on her plate. On average, mothers work 98 hours a week. Throw in the mental load of motherhood (she's solving parenting dilemmas in her sleep, too) and you have a recipe for serious burnout.

Motherhood is meaningful and beautiful, but it's exhaustingly unrelenting.

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Mama needs help.

Here are 50 ways you can lighten a mother's load. She might not ask for help, but if she did, this is exactly what she would want—

Partner with me

1. Be a true and equal partner

Women work more during the week (most of it unpaid home/ child-care work), do more chores on the weekend and burden more of the mental load of parenthood than most men. To my partner—please realize how much I am doing and find new ways to make this more equal for both of us. Even if you're away at work during the day, there is appointment-scheduling/item-purchasing/family management work you can do. Let's find more ways to be equal partners in this important mission of raising a family.

2. Be my village

Historically, women raised their families in the same homes and communities as their sisters, aunts, uncles, grandparents and extended relatives. We had extra people, warm hearts and lots of helping hands to do all the work of raising a family. Today, many moms are doing it alone, far away from where they grew up. Please reach out to ask how you can help—even across the miles. We need lots of support and I'd love your help, but only if you ask.

3. Make schools more family-friendly

Please understand that every complicated homework assignment you send home that my kid can't complete on his own becomes one more task on my list. Please don't assume that class parents are “class moms." Please make meeting times more friendly for working parents so that more moms and dads can attend. Consider start times and dismissal times that account for realities of modern family life. The more you can do to recognize everything mothers already have on their plates, and how to encourage more participation from fathers in the school environment—the better. It will help moms, dads and their families.

4. Make churches + places of worship welcoming

My kids are squirmy. They squawk. They need to breastfeed in the middle of services. Please don't side-eye me. Please don't tell me you wish I didn't come. (True story: that happened.) Please offer a friendly smile, a “good job, mom" and family-friendly amenities (changing tables, kids services, accessible walkways). I need this time to center myself. Make sure we feel welcome.

5. Send me all the delivery services

My actual partner in crime? THE UPS GUY. I haven't met a delivery service I didn't love. Grocery deliveries? Done. Stitch Fix? I'm wearing it. Diaper subscription? Bought it. If there can be a delivery service for it, I want it. I'm basically never leaving home again. (Looking at you, Starbucks...) ☕️

Encourage me

6. Speak words of affirmation

This whole motherhood thing is so much harder than I thought it was going to be. (Mom, how did you make it look so easy?) When you say, “You're a wonderful mother" and, “You're such a patient parent" I feel like I'm on the right path—and your positivity becomes the encouraging voice in my head on the very hard days.

7. Acknowledge my workload

Ask about my recent work trip. Recognize when I'm up late finishing tasks to help my family. Commend me on getting my kids to school with their pants on. (Not always the easiest task!) Motherhood is long and hard and my work can feel invisible. You encourage me when you acknowledge how much work I'm doing for myself, my kids and my whole family.

8. Show me some affection

I might be touched-out but there's nothing like a sincere bear hug from someone who knows you, loves you, and thinks you're doing awesome. Hug me. Squeeze me. Mean it.

9. Send me a note

You know that happy dance you do when you get a little ray of sunshine sent in the form of a “thinking of you" note to your mailbox? Those thoughtful gestures make me feel loved and remembered—and remind me that there is a world beyond my messy, tiring house run by tiny people. Thank you.

10. Assure me everything is okay and my kids are normal

Sometimes it feels like I'm a one-woman ringmaster and my kids are the circus. Assure me that this hard work and sacrifice and chaos isn't just worth it—it's normal.

Give me a break

11. Surprise me with an hour/night/weekend/week off

Show up. Take the kids. Whether it's for an hour, a day, a weekend or a week—you'll be my hero—forever. It's not that I don't love my kids, it's just that the work of motherhood is never-ending. This surprise break will help me rest and be the mom I want to be.

12. Say 'I've got bedtime tonight'

No seriously—there are no sexier words in the English language. Take over bedtime tonight (and every night?) and I'll feel ready to go to bed earlier, be done with evening chores sooner, and wake up refreshed thanks to the bonus snooze time.

13. Buy me a pedicure/massage/hair treatment

Splurging on myself used to be my thing—but lately I have to pay for pediatrician co-pays, organic chicken, preschool tuition, sky-high childcare, clothes my kids outgrow every six months, developmentally-appropriate toys, a replacement car seat cover after #theincident, gymnastic classes, kids seats on the airplane and toothbrushes that mysteriously disappear. While I need wellness treatments more than ever, my budget isn't in alignment. Help a sister out?

14. Ask me to plan my dream vacation

Studies show that the mere act of planning a vacation can relieve stress. If the budget allows, ask me what kind of getaway would leave me feeling rejuvenated. Time to bond as a family? Time alone to sleep late and think deep thoughts? Either can work. Plus, it doesn't have to be a fancy getaway to the tropics—even a few days stay-cation without kids would feel like the life of luxury. But let a girl dream.

15. Better yet—just plan the trip for me

I have a ton on my plate. If you haven't noticed, putting myself first isn't exactly my specialty. If you could step in and plan a relaxing getaway, confirm it on my calendar, and take care of the childcare logistics to make it happen, you'll be my forever hero.

Clean all the things

Just going to leave my never-ending list here below. Studies say that EVEN WHEN MOMS WORK FULL TIME, they do more housework than their male partners. If you really want to lighten a mother's mental load, can someone other than mom clean something? Everything?

16. Laundry

It never ends. HELP.

17. All surfaces + floors

Why are they so sticky? Wait, on second thought—I don't want to know.

18. Fridge

Things just get lost in there, man.

19. Car

It's basically a coffee cup and Cheerios storage center

20. Email inbox, if you dare

^Enough said.

Notice *me*

21. Don't just ask about my kids

After you ask “How are the kids doing?" ask me how I'm doing, too. (Please.) Since becoming a mom, I feel like I've become a little bit invisible—like, “Meet Liz, the human who brought you this child."

22. Ask me about how I spend my days, not if I'm “'just' a mom"

If you know I work a job, ask how it's going. Inquire about the new project I'm working on or that new passion project I'm throwing myself into. If I'm a stay-at-home mom, ask me about how I spend my days and what I love to do outside of being a mom. Show me you're interested in who I am as a person.

23. Keep me company

Listen without trying to solve anything. Be present in my life, even without specific hangout plans. Be a warm body when I'm feeling lonely. (And new motherhood can feel REALLY lonely.) Be present for me physically.

24. Ask for my opinion about something other than my kids

Don't get me wrong, I love my children more than anything and have very strong opinions about my favorite toddler products, but I'd love to be asked about my life outside of motherhood. I have done a lot of reading recently on [insert important political topic here] and I'd love to talk with you about it. But I feel almost-invisible when I'm only asked about my kids. Hello, real life adult human person here!

25. Specific compliments go a long way

You love my dress? Thank you! I haven't felt like a fashionista since 2008 but it's so appreciated. Adore my parenting style? Let me know! It will encourage me during the hard days. I need to hear that I'm doing something right in this challenging day-to-day life—so your compliments are oh-so appreciated.

Nourish me

26. Drop a fully made meal off

I am a one-woman cafeteria staff. These kids want to eat all. the. time. Not to mention how often I long for the days when 50 dishes weren't piled in my sink at all times. If you ever drop a meal off for me, I'd consider it the best ring + run of my life.

27. Run to the grocery store for me

Heading to Trader Joe's? Text me and ask if I need anything. Chances are I'm running of that ONE THING and skipping a grocery trip is a dream come true.

28. Take me out to eat

Better yet, just take me out to dinner. No planning, no clean up, no dishes to put away. THIS IS MY FAVORITE OPTION.

29. Nourish me in other ways, like a favorite podcast

I don't just need to be nourished by food—I need to feel like my brain is firing on all cylinders, too. Inspiring messages help fuel me. If you have any amazing podcast, send it my way. (I love Oprah's Super Soul Conversations—so enlightening!)

30. Inspire me with an awesome article

Not to brag, but Motherly has more than its share of pick-me-up pieces to inspire moms through the hardest days. Did you read one and think of me? I'd love to see it.

Change the system

31. Paid maternity leave

The fact that one-quarter of women head back to work out of economic necessity within two weeks of giving birth is a profound tragedy. Dozens of studies prove that providing paid leave to new mothers benefits mother, child, family and society in the long run. Let's finally do it, America.

32. And paid paternity leave

Paid leave for dads isn't just great for that father-child bond, it actually helps mothers. “Fathers taking parental leave helps not just children but moms, too, by changing who changes the diapers and the whole culture around work and family," a government report found. And studies show that women whose partners can take paid leave actually benefit professionally, since those dads are more likely to take on household duties in general and support a woman's career.

33. Accommodate family-friendly practices like flex work

Just because your company has always expected people to sit in a chair and work 9-5 doesn't mean that it must be that way. It's time to accommodate flex schedules and remote work for men and for women. It makes economic sense, too—and will help me fulfill my goals at home and at work.

34. End the “mommy penalty"

It's time to change the narrative around working motherhood and stop punishing talented women for becoming moms. Mothers are offered, on average, 16% less pay than non-mothers, because of an assumption that they would be less committed to their jobs. Yet other studies have found that moms of multiple kids are actually the MOST efficient workers.

35. Support stay-at-home moms

Many stay -at-home moms are highly educated. Some stay home out of economic necessity. Still others are taking time off from work with the intention of one day on-ramping back. It's time to support mothers regardless of what choice they make surrounding work—with no judgment, only understanding and an empathetic ear.

Improve parenting culture

36. Say goodbye to guilt

Whether you're a SAHM or a working mom or somewhere in between, our culture burdens women with feelings of guilt for whatever they choose. Let's make this millennial generation the generation that ditches guilt for good. We're all doing the very best we can, choosing the right thing for our families.

37. Stop the mom shaming

Let's be the generation that ends mom shaming for good.

38. Use social media for good

Ever see an innocent Facebook thread devolve into criticism,negativity and judgment of another mother? We're over it. Let's use the power of social media to encourage and lift other moms up. Be the Facebook 'like' you want to see in the world.

39. Get dads fully onboard

Parenthood is a team sport. Let's empower men to step into spaces previously only occupied by women. Let's stop gatekeeping and start inviting men, even if they change diapers differently or dress kids in “unique" outfits.

40. Pat ourselves on the back

PARENTING IS HARD. But you already know this. Let's celebrate the days you get to school on time or get your kids to eat vegetables. Because even on the most average of days, moms are clocking in 16 hours of childcare or work. Parenting is a relentless task, for decades on end. You're doing AMAZING, mama.

Be my friend—or my lover

41. Be my mom friend

So many days, I feel super lonely. Even though we're all in this together, sometimes it feels like motherhood incredibly isolating. I might need you to reach out, to invite me to join your playgroup, or to meet you for lunch at Chic-Fil-A. I might need you to suggest we go out for drinks, or even to drag me to Barre class.

42. Introduce me to your mom friends

The next best thing to being my friend is to introduce me to your tribe. If you've already found a group of girls who just GET IT, I want in. Perhaps I've moved to a new place and don't have a social network. Maybe all my friends don't yet have kids. Letting me into your friend group is clutch—thank you for the book club, group date night, or post-dropoff hangout.

43. Support me from afar

Even if we don't live nearby, I so value the support I get from friends. Your long-distance texts to check-in, make me laugh, and encourage me mean THE WORLD. Even if I write back a day (or a week later), it makes me feel so loved to know I've got support coming in from all around.

44. Encourage my hobbies

These days, it seems like I don't have time for fun. I used to cook! Paint! Write poetry! Go running! But too often, I don't make time for the things that truly recharge me.

45. Date night

I know it's a cliche, but I still need date night. I need time to connect with my partner. I need a reason to feel like my sexy self again. I need WINE AND CHEESE and no screaming children nearby. I know it's expensive to go out. I know we're super busy. I know we're exhausted. But we need this.

Last but not least: Fuel me

46. Water

Gotta stay hydrated but I often remember to hydrate everyone but me.

47. Wine

CHEERS.

48. Coffee

Always.

49. Coffeeeee

At all times.

50. ALL THE COFFEE

Starbucks delivery please!

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Pop quiz, mama! How many different types of car seats are there? If you guessed three, you're partially correct. The three main types are rear-facing car seats, forward-facing car seats, and booster seats. But then there are a variety of styles as well: infant car seats, convertible seats, all-in-one seats, high-back booster seats, and backless boosters. If you're not totally overwhelmed yet, keep reading, we promise there's good stuff ahead.

There's no arguing that, in the scheme of your baby and child gear buying lifetime, purchasing a car seat is a big deal! Luckily, Walmart.com has everything you need to travel safely with your most precious cargo in the backseat. And right now, you can save big on top-rated car seats and boosters during Best of Baby Month, happening now through September 30 at Walmart.com.

As if that wasn't enough, Walmart will even take the carseat your kiddos have outgrown off your hands for you (and hook you up with a sweet perk, too). Between September 16 and 21, Walmart is partnering with TerraCycle to recycle used car seats. When you bring in an expired car seat or one your child no longer fits into to a participating Walmart store during the trade-in event, you'll receive a $30 gift card to spend on your little one in person or online. Put the money towards a brand new car seat or booster or other baby essentials on your list. To find a participating store check here: www.walmart.com/aboutbestofbabymonth

Ready to shop, mama? Here are the 9 best car seat deals happening this month.


Safety 1st Grow and Go Spring 3-in-1 Convertible Car Seat

walmart-best-baby-carseat

From rear-facing car seat to belt-positioning booster, Grow and Go Sprint's got you covered through childhood. Whether you choose the grey Silver Lake, Seafarer or pink Camelia color palette, you'll love how this model grows with your little one — not to mention how easy it is to clean. The machine-washable seat pad can be removed without fussing with the harness, and the dual cup holders for snacks and drinks can go straight into the dishwasher.

Price: $134 (regularly $149)

SHOP

Baby Trend Hybrid Plus 3-in-1 Booster Car Seat in Bermuda

walmart-best-baby-carseat

When your toddler is ready to face forward, this versatile car seat can be used as a five-point harness booster, a high-back booster, and a backless booster. Padded armrests, harness straps, and seat cushions provide a comfy ride, and the neutral gray seat pads reverse to turquoise for a stylish new look.

Price: $72.00 (regularly $81)

SHOP

Baby Trend Hybrid Plus 3-in-1 Booster Car Seat in Olivia

walmart-best-baby-carseat

Looking for something snazzy, mama? This black and hot pink car seat features a playful heart print on its reversible seat pad and soft harness straps. Best of all, with its 100-pound weight limit and three booster configurations, your big kid will get years of use out of this fashionable design.

Price: $72.00 (regularly $81)

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Evenflo Triumph LX Convertible Car Seat

walmart-best-baby-carseat

This rear- and forward-facing car seat keeps kids safer, longer with an adjustable five-point harness that can accommodate children up to 65 lbs. To tighten the harness, simply twist the conveniently placed side knobs; the Infinite Slide Harness ensures an accurate fit every time. As for style, we're big fans of the cozy quilted design, which comes in two colorways: grey and magenta or grey and turquoise.

Price: $116 (regularly $149.99)

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Disney Baby Light 'n Comfy 22 Luxe Infant Car Seat

walmart-best-baby-carseat

Outfitted with an adorable pink-and-white polka dot Minnie Mouse infant insert, even the tiniest of travelers — as small as four pounds! — can journey comfortably and safely. This rear-facing design is lightweight, too; weighing less than 15 lbs, you can easily carry it in the crook of your arm when your hands are full (because chances are they will be).

Price: $67.49 (regularly $89.99)

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Graco 4Ever 4-in-1 Convertible Car Seat

walmart-best-baby-carseat

We know it's hard to imagine your tiny newborn will ever hit 100 lbs, but one day it'll happen. And when it does, you'll appreciate not having to buy a new car seat if you start with this 4-in-1 design! Designed to fit kids up to 120 lbs, it transforms four ways, from a rear-facing car seat to a backless belt-positioning booster. With a 6-position recline and a one-hand adjust system for the harness and headrest, you can easily find the perfect fit for your growing child.

Price: $199.99 (regularly $269.99)

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Graco SlimFit All-in-One Convertible Car Seat

walmart-best-baby-carseat

With its unique space-saving design, this 3-in-1 car seat provides 10% more back seat space simply by rotating the dual cup holders. The InRight LATCH system makes installation quick and easy, and whether you're using it as a rear-facing car seat, a forward-facing car seat, or a belt-positioning booster, you can feel confident that your child's safe and comfortable thanks to Graco's Simply Safe Adjust Harness System.

Price: $149.99 (regularly $229.99)

SHOP

Graco Snugride Snuglock 35 Platinum XT Infant Car Seat

walmart-best-baby-carseat

Making sure your infant car seat is secure can be tricky, but Graco makes it easy with its one-second LATCH attachment and hassle-free three-step installation using SnugLock technology. In addition to its safety features, what we really love about this rear-facing seat are all of the conveniences, including the ability to create a complete travel system with Click Connect Strollers and a Silent Shade Canopy that expands without waking up your sleeping passenger.

Price: $169.99 (regularly $249.99)

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Graco Snugride Snuglock 35 Elite Infant Car Seat

walmart-best-baby-carseat

With just one click, you can know whether this rear-facing car seat has been installed properly. Then adjust the base four different ways and use the bubble level indicator to find the proper position. When you're out and about, the rotating canopy with window panel will keep baby protected from the sun while allowing you to keep your eye on him.

Price: $129.99 (regularly $219.99)

SHOP

This article was sponsored by Walmart. Thank you for supporting the brands that support Motherly and mamas.

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If I ever want to look alive before dropping my son off to school, there are two things I must put on before leaving the house: eyeliner and mascara. When using eyeliner, I typically use black liner on my top lid, a slightly lighter brown for my bottom lid, and then a nude liner for my water line. It works every time.

My mascara routine is a bit different. Because my natural lashes are thin and not the longest, I always opt for the darkest black I can find, and one that's lengthening and volumizing. For this reason, I was immediately drawn to It Cosmetics Lash Blowout Mascara. The new mascara is developed in partnership with Drybar (the blow dry bar that specializes in just blowouts) and promises to deliver bold and voluminous lashes all day long. I was sold.

Could this really be the blowout my lashes have been waiting for? It turns out, it was much better than most volumizing formulas I've tried.

For starters, the wand is a great size—it's not too big or small, and it's easy to grip—just like my favorite Drybar round brush. As for the formula, it's super light and infused with biotin which helps lashes look stronger and healthier. I also love that it's buildable, and I didn't notice any clumps or flakes between coats.

The real test is that my lashes still looked great at dinnertime. I didn't have smudges or the dreaded raccoon eyes I always get after a long day at work. Surprisingly, the mascara actually stayed in place. To be fair, I haven't compared them with lash-extensions (which are my new go-to since having baby number two), but I'm sure it will hold up nicely.

Overall, I was very impressed with the level of length and fullness this mascara delivered. Indeed, this is the eyelash blowout my lashes have been waiting for. While it won't give you a few extra hours in bed, you'll at least look a little more awake, mama.

It Cosmetics Lash Blowout Mascara

It Cosmetics Lash Blowout Mascara
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Here's how I apply IT Cosmetics Lash Blowout Mascara:

  1. Starting as close to lash line as possible (and looking down), align the brush against your top lashes. Gradually turn upwards, then wiggle the wand back and forth up and down your eyelashes.
  2. Repeat, if needed. Tip: Be sure to allow the mascara to dry between each coat.
  3. Using the same technique, apply mascara to your bottom lashes, brushing the wand down your eyelashes.
Motherly is your daily #momlife manual; we are here to help you easily find the best, most beautiful products for your life that actually work. We share what we love—and we may receive a commission if you choose to buy. You've got this.

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Life

Having children isn't always as easy as it looks on Instagram. There's so much more to motherhood than serene baby snuggles and matching outfits. But there's a reason we've fallen so deeply in love with motherhood: It's the most beautiful, chaotic ride.

Every single day, we sit back and wonder how something so hard can feel so rewarding. And Eva Mendes just managed to nail the reality of that with one quote.

Eva, who is a mama to daughters Esmerelda and Amada with Ryan Gosling, got real about the messy magic of motherhood in a recent interview.

"It's so fun and beautiful and maddening," the actress tells Access Daily. "It's so hard, of course. But it's like that feeling of…you end your day, you put them to bed and Ryan and I kind of look at each other like, 'We did it, we did it. We came out relatively unscathed.'"

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And just like that, moms all over the world feel seen. We've all been there: Struggling to get through the day (which, for the record is often every bit as fun as it is challenging), only to put those babies to sleep and collapse on the couch in sheer exhaustion. But, after you've caught your breath, you realize just how strong and capable you really are.

One thing Eva learned the hard way? That sleep regressions are very, very real...and they don't just come to an end after your baby's first few months. "I guess they go through a sleep regression, which nobody told me about until I looked it up," she says "I was like, 'Why isn't my 3-year-old sleeping?'"

But, at the end of the day, Eva loves her life as a mom—and the fact that she took a break from her Hollywood career to devote her days to raising her girls. "I'm so thankful I have the opportunity to be home with them," she says.

Thank you for keeping it real, Eva! Momming isn't easy, but it sure is worth it.

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My labor and delivery was short and sweet. I started feeling contractions on Monday morning and by Tuesday night at 8:56 pm my handsome baby boy was born. Only 30 minutes of pushing. Afterward, I was still out of it, to be honest. I held him and did some skin to skin and handed him off to my husband, my mother held him next.

When he was in my mother's arms, I knew he was safe. I started to drift off, the epidural had me feeling drowsy and I had used up all my strength to push this 7 lb baby out. My son's eyes were open and then I guess he went to sleep too. My mother swayed him back and forth. The nurses were in and out, cleaning me up and checking in on us.

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When yet another nurse came in, my mom said to her, "He wasn't latching because he wanted to sleep."

The nurse yelled, "He's not sleeping!"

The next 25 minutes happened in slow motion for me.

After the nurse said these words, she flung my son onto the little baby bed. I looked over and he looked a little blue. Then I heard the loud words of CODE PINK. In matters of seconds about 30 nursing staff descended into my room and crowded around my baby.

I couldn't even see what was happening. I tried to get out the bed but they wouldn't let me and after a couple of failed attempts one of the nurses look at me and said, "He's fine, he's breathing now."

Breathing now? He wasn't breathing before? Again, I tried to push my way to my baby, but once again I was told to not move. They had just performed CPR on my 30-minute old newborn and I couldn't understand what was happening even after a pediatrician tried to explain it to me.

I just started crying. He was fine in my stomach for 39 weeks and 6 days and now I bring him into this world and his heart nearly stops?

I was told he needed to go to the neonatal intensive care unit. I was confused, as I thought the NICU was only for preemies and my son was full term.

After what felt like an eternity we were finally allowed to see our son. My husband wheeled me there and we saw him in the corner alone. I saw the incubator and the wires, he's all bundled up.

The nurse explained all the beeping and showed me the heart rate monitor. He's doing fine. We go over the feeding schedule. I'm exhausted still. I stay with him until about 1 or 2 am. They all suggest I get some sleep. There's no bed in the NICU, so I head back to my room.

The next day was better, he doesn't have to be in the incubator anymore, but the wires remain. By that night or early the next morning, the wires in his nose come out and I try feeding him. I try pumping. It was painful.

He gets his first bath and he loves it. The nurse shampoos his hair (he had a lot!) and he seems so soothed. The nurse explains that because he's full term he doesn't need the same type of support in the NICU. She tells me my baby's strong and he'll be fine.

I look around. I see the other babies, the other moms. They could be there for weeks. And unlike me, the moms have to go home—without their baby.

Friday comes and by now he's done all his tests, blood work came back normal, all tubes have been removed and I get it. I get my going-home package. Finally. I get my instructions on doctor follow-ups and we finally get to go home.

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Life

There have been a lot of iconic entertainment magazine covers featuring pregnant women over the years. Who can forget Demi Moore's bare baby bump on Vanity Fair or Britney Spears' similar nude pose on Harper's Bazaar?

Pregnant women on a magazine covers is nothing new, but a visibly pregnant CEO on the cover of a business magazine, that's a first and it happened this week.

Inc. just put The Wing's CEO Audrey Gelman on the cover and this is a historic moment in publishing and business.

As Gelman told Today this week, "You can't be what you can't see, so I think it's so important for women to see that it's possible to run a fast-growing business and also to start a family."

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She continued: "It's so important to sort of burst that bubble and to have new images of women who are thriving and working professionally while balancing motherhood … My hope is that women see this and again feel the confidence to take greater professional risks while also not shelving their dreams of becoming a mother and starting a family."

The Wing started in 2016 as a co-working space for women and has grown rapidly. As Inc. reports, The Wing has eight locations in the U.S. with plans for more American and international locations by 2020.

Putting Gelman on the cover was an important move by Inc. and Gelman's honesty about her early pregnancy panic ("I can't be pregnant. I have so much to do." she recalls thinking after her pregnancy test) should be applauded.

Gelman says pregnancy made her slow down physically, and that it was actually good for her company: "I had this realization: The way to make my team and my employees feel proud to work for me and for the company was actually not to pretend to be superhuman or totally unaffected by pregnancy."

We need this. We need CEOs to admit that they are human so that corporate leadership can see employees as humans, too. Humans need things like family leave and flexibility, especially when they start raising little humans.

There are a lot of iconic covers featuring pregnant women, but this one is different. She's wearing clothes and she's changing work culture.

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