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Chelsea Krost on the ‘badass,’ entrepreneurial Millennial women who are remaking motherhood (and the world)

Chelsea Krost is a TV and radio host, host of the #MillennialTalk Twitter chat, and a Millennial branding expert who helps companies understand the lifestyle and values of our generation. She spoke to Motherly about how the world misunderstands Millennials, and how modern women—especially mothers—are remaking the world.


On how she became a spokeswoman for the Millennial generation:

Growing up, I was a huge consumer of media, and all you heard about this generation was that we were lazy, entitled, narcissistic, very promiscuous and the demise of the future. But when I looked around at my friends, all in a public school in South Florida, I saw something very different: everyone was hungry for success, and so eager to go to college.

I didn’t see peers that were lazy, entitled and narcissistic. I saw people who were entrepreneurial, incredibly philanthropic, very liberal and really hard-working.

So at 16, I created a radio show called Teen Talk Live—think The View gone Millennial—and pitched it to Clear Channel Radio in South Florida.

Other opportunities grew from there. When I was 18, my mom and I put together our first family mission trip on behalf of feminine hygiene care. We went to Nairobi, Kenya for almost three weeks and distributed hundreds of thousands of feminine hygiene products to women in need, which was coupled by an educational effort about the menstrual cycle. I put together a four-part docu-series, and then U by Kotex tapped me to be their Millennial spokesperson. That led me into the branding world.

I loved the impact that working with brands has when I talk about how to market to Millennials, trying to get people to understand what makes this generation tick. Millennials are the generation of the future. And we are also here and now. We are the largest population in the United States. Companies have to revamp what worked 10 years ago, because it’s not going to work today or tomorrow.

On the Millennial woman:

Nasty Gal's reason for being. Who's with me?
A photo posted by Sophia Amoruso (@sophia_amoruso) on

There is no one-size-fits-all description for the Millennial woman. Old, cookie-cutter descriptions of men and women’s roles no longer apply. Millennial women get to pursue whatever passion or desire they want, because we have the means to do so today. Thanks to technology we have a lot more resources to take advantage of.

The Millennial woman is more confident than ever, and she has more of a voice than she ever did have in the past. We have more of the determination to be entrepreneurial because we have cheerleaders, too. There are no longer taboos about women working, and we have more supporters.

We’re experiencing a resurgence of the feminist movement in our own time. It’s not necessarily taking off our bras and rallying down the streets, but it is being led by women like Sophia Amoruso, author of #GIRLBOSS and founder of the Nasty Gal clothing Empire. People like Beyoncé, Sheryl Sandberg and Hillary Clinton are totally breaking down gender barriers. Those are the women that are really inspiring the Millennial woman.

The ultimate Millennial woman doesn’t let her gender hold her back whatsoever. She’s badass.

On how Millennial women are redefining motherhood:

Millennial moms are really showing that when you become a mom, your life isn’t over. You can still have a job. You can still have a social life. You can still be active on social media. You should still go about your day-to-day life. And you can have these beautiful, wonderful children.

Many of my friends are moms. In fact, my cousin, who’s 24, just had her second baby and was FaceTiming me while she was having her contractions. Technology and connectivity are really transforming motherhood.

In the past, when mothers had their children, they went off the grid. They hibernated. But now, there are so many ways to really stay so connected. And there is also a whole Mommy blogger community that makes motherhood cool and enjoyable and fun and relatable for so many women. So now, when women get pregnant and have children, there’s actually a larger community that you become a part of via social media.

Gender dynamics are also changing because more men are a part of the parenting experience, too.

I love my mom and dad to death, but I know my mom was the ultimate parent. My dad was around when he was around, because he was also working. I think I’ll do it differently. When I’m ready to have a baby, I know I want a 50/50 partnership.

Our generation is making parenthood more accessible, doable, gender-friendly and maybe not as much of a scary thing, because we see it more through social media. I see all of my friends posting these amazing pictures with their babies. It’s becoming more relatable. It’s a part of my every day. Through social media, I feel a part of their children’s lives.

When expecting a baby, there is a lot you can test-run in advance: Take that stroller around the block. Go for a spin with the car seat secured in place. Learn how to use the baby carrier with help from a doll. But breastfeeding? It's not exactly possible to practice before baby's arrival.

The absence of a trial makes it all the more important to prepare in other ways for breastfeeding success—and it can be as simple as adding a few of our lactation aiding favorites to your registry.

MilkBliss chocolate chip soft baked lactation cookies

MilkBliss lactation cookies

Studies have shown the top reason women stop breastfeeding within the first year is because they are concerned about their milk supply being enough to nourish baby. Consider MilkBliss Lactation Cookies to be your secret weapon. Not only are they wholesome and delicious, but they were formulated specifically for breastfeeding moms based on the science of galactagogues—also known as milk boosters. They also come in peanut butter and wild blueberry flavors.

$23

Evereden multi-purpose healing balm

Evereden multipurpose healing balm

Also up there on the list of reasons women stop breastfeeding: the toll the early days can take on nipples. Made from just five ingredients, this all natural healing balm is ideal for soothing chafed nipples, making for a much more comfortable experience for mama as her body adjusts to the needs of a breastfeeding baby.

$20

Lansinoh milk storage bags

Lansinoh milk storage bags

For a breastfeeding mama, there are few things more precious and valuable than the milk she worked so hard to pump—and it's the stuff of nightmares to imagine it spilling out in the fridge. With these double-sealed milk storage bags, you can be assured your breastmilk is safe and sound until baby needs it.

$12.50

Belly Bandit bandita nursing bra

Belly Bandit bandita nursing bra

Nursing a baby is a 24/7 job, which calls for some wardrobe modifications. Because Belly Bandit specializes in making things more comfortable for the postpartum mama, they've truly thought of every detail—from the breathable fabric to the clips that can be easily opened with one hand.

$47

boob-ease soothing therapy pillows

Boob Ease soothing therapy pillows

For nursing moms, duct can quickly become a four-letter word when you suspect it's getting clogged. By keeping these soothing breast pillows in your breastfeeding arsenal, you can immediately go on the defense against plugged milk ducts by heating the pads in the microwave or cooling them in the freezer.

$25

Belly Bandit perfect nursing tee

Belly Bandit perfect nursing tee

A unfortunate reality of nursing is that it can really seem to limit the wardrobe options when you have to think about providing easy, discrete access. But by adding functional basics to your closet, you can feel confident and prepared for breastfeeding on the go.

$59

Bebe au Lait premium cotton nursing cover

Bebe au Lait cotton nursing cover

Nursing in public isn't every mama's cup of tea. But babies can't always wait until you've found a private place to get down to business if that's your preference. That's where a nursing cover comes in handy. This one is made from premium cotton and features a patented neckline that allows for airflow and eye contact even while you're covered.

$36

Lactation Lab basic breastmilk testing kit

Lactation Lab breastmilk testing kit

Curious to learn more about the liquid gold you're making, mama? The testing kit from Lactation Labs analyzes your breast milk for basic nutritional content like calories and protein, as well as vitamins, fatty acids and environmental toxins to help boost your breastfeeding confidence.

$99

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One of our main goals as mothers is to encourage our children to learn, grow and play. They start out as our tiny, adorable babies who need us for everything, and somehow, before you know it, they grow into toddlers with ideas and opinions and desires of their own.

You may be hearing a lot more of "I do it!" or maybe they're pushing your hand away as a signal to let you know, I don't need your help, Mama. That's okay. They're just telling you they're ready for more independence. They want to be in charge of their bodies, and any little bit of control their lives and abilities allow.

So, instead of challenging your toddler's desire for autonomy, we found five of our favorite products to help encourage independence—and eliminate frustration in the process.

EKOBO Bamboo 4-piece kid set

EKOBO bamboo 4-piece kid set

This colorful set includes a plate, cup, bowl and spoon and is just right for your child's meal experience. Keep them in an easy-to-reach cabinet so they'll feel encouraged (and excited!) to get their own place setting each time they eat.

$25

Puj PhillUp hangable kids cups

Puj PhillUp hangable kids cups

Before you know it, your little one will be asking (okay, maybe demanding) to fill their own water cups. This amazing 4-pack of cups attaches directly to the fridge (or any glass, metal, tile or fiberglass surface) making it easier for your child to grab a cup themselves. Just be sure a water pitcher or dispenser is nearby, and—boom!—one task off your plate.

$29

Wise Elk puzzle tower blocks

Wise Elk puzzle tower blocks

These beautiful blocks, made from sustainably-sourced wood and water-based, non-toxic, lead-free paint, will keep your little one focused on their creation while they're also busy working on their fine-motor skills. The puzzle design will encourage patience as your kiddo creates their own building, fitting one block in after the next.

$18

Lorena Canals basket

Lorena Canals Basket

This *gorgeous* braided cotton basket is the perfect, accessible home for their blocks (and whatever else you want to hide away!) so your kiddo can grab them (and clean them up) whenever their heart desires.

$29

BABYBJÖRN step stool

BABYBJ\u00d6RN Step Stool

Your kiddo might be ready to take on the world, but they might need an extra boost to do so—cue, a step stool! An easy-to-move lightweight stool is the must-have confidence-boosting tool you need in your home so your growing tot can reach, well... the world.

$20

We independently select and share the products we love—and may receive a commission if you choose to buy. You've got this.

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Pop culture might lead us to believe that single people are having all the good sex and us married folks are lucky to get anything at all. But, for a lot of couples, sex gets better after a walk down the aisle.

I'll put it like this: The escapades I had before my husband were a lot like fast food—quick and unsatisfying. On the other hand, married sex is like having a five-star, live-in chef. So, why is it so hard to sell the idea married people are having the best sex of their lives?

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