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The Kids' Brand 2 Million Moms Are Quietly Obsessing Over

The Kids’ Brand 2 Million Moms Are Quietly Obsessing Over

Arshiner’s Teddy Bear & Friends Collection isn’t just another round of kids’ clothes—it’s soft, durable, and playful enough to keep up with real childhood chaos. With styles dropping Sept. 15 on Amazon, this might be the rare collection both parents and kids agree on.

Updated Sep. 15, 2025
online radicalization

5 ways to protect your son from online radicalization, according to a therapist

A therapist's essential roadmap for parents navigating the minefield of toxic masculinity online

Updated Sep. 19, 2025
gen z teaching parents text etiquette

Mom gets a texting lesson from her Gen Z son—and wins the internet’s vote

Gen Z creator Jason Saperstone humorously teaches his parents the “right” way to text—focusing on when to use the emphasis or exclamation point tapback

Updated Sep. 19, 2025
how to raise curious kids

7 ways to raise curious kids who question everything (in the best way)

In a world where facts seem increasingly negotiable and science is treated like just another opinion at the dinner table, raising critical-thinking, curious kids has never been more important.

Updated Sep. 17, 2025

2025 State of Motherhood Survey

Motherhood can be so many things. And we want to hear what it’s like for you in 2025.

Read the report
Cardi B pregnant

Cardi B reveals she’s pregnant again—and what she said about motherhood is striking a chord

True to form, Cardi shared the news with humor, honesty, and the kind of raw energy that makes her so relatable to moms everywhere.

Updated Sep. 17, 2025
newborn preterm birth

What if your gut bacteria could predict preterm birth? A new study suggests it’s possible

A groundbreaking new study suggests that the gut microbiome—the trillions of bacteria living in your intestines—could play a powerful role in predicting preterm birth.

Updated Sep. 15, 2025
online radicalization

5 ways to protect your son from online radicalization, according to a therapist

A therapist's essential roadmap for parents navigating the minefield of toxic masculinity online

Updated Sep. 19, 2025
YooxArmor Multi-Purpose Kids’ Helmets

Nearly 2,000 kids’ helmets recalled for head injury risk—what parents need to know

A popular unicorn-print helmet has been recalled for failing federal safety tests, posing a serious risk of head injury. Here’s how to check if your child’s gear is affected.

Updated Sep. 19, 2025
Youbeien crib mobiles recalled

Crib mobile sold on Amazon recalled over dangerous button battery risk

The issue? The remote’s button batteries can be accessed too easily. And for babies and toddlers, that tiny detail can mean a life-threatening risk if the batteries are swallowed.

Updated Sep. 19, 2025
amazon baby loungers recalled

3 baby loungers sold on Amazon recalled over deadly suffocation risks—what parents need to know now

Three baby loungers on Amazon recalled for serious safety risks—parents should act immediately.

Updated Sep. 19, 2025
pregnant woman with hand on her belly- motherly top pregnancy stories

Pregnant? Bookmark these 13 articles now

A guide for every stage in your incredible journey.

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Women's History Month - Mom and grandma reading a book to her son

6 ways to celebrate Women’s History Month with your kids

Make memories while building lasting knowledge with these fun and easy ideas.

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State of Motherhood

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Gender reveal using a pink and blue designer handbags

This gender reveal costs more than a mortgage—inside the viral designer bag trend

Viral TikToks show expecting parents handing over their sealed sonogram results to store associates at Chanel, Hermès, and Dior.

Updated Feb. 12, 2025
A screenshot posted by a dad on Reddit

Divorcing dad’s brilliant way to stay close to his kids—no matter the distance

“My 7-year-old will message me almost every day when he gets home to say hi and chat a bit. It’s super sweet.”

Updated Feb. 12, 2025
Parents giving comfort taps to baby

This baby’s comfort taps might be the most powerful thing you see today

Mimicking parents’ actions isn’t just cute; it’s an essential part of early development.

Updated Feb. 18, 2025
Viral Tiktok of a baby taking his first steps at daycare

Working mom watches daycare live stream—and is in tears about what she sees

With 4.8 million views and counting, the video captures a moment so pure it has parents everywhere reaching for the tissues.

Updated Feb. 12, 2025
Kids playing at summer camp

It’s only February, but parents are already battling for summer camp spots

As a mom of five, I can tell you—summer camp logistics are practically a part-time job.

Updated Feb. 18, 2025
Viral TikTok - mom talking about Valentine's Day being a full time job

When did Valentine’s Day become a full-time job for moms?

Valentine’s Day is a holiday about love—built on the invisible labor of mothers.

Updated Feb. 12, 2025
Deloitte parental leave - A dad holding his baby

Deloitte just gave dads 6 months off—and it’s a win for moms too

Deloitte’s new policy, equalizes parental leave for all employees, giving fathers the same 26 weeks of fully paid leave that new mothers already receive.

Updated Feb. 11, 2025
Baby carrier recall

18,650 baby carriers just got recalled—here’s how to choose a safe one

A major recall just flagged baby carriers for a serious fall risk—here’s what parents need to know.

Updated Feb. 11, 2025
Viral Instagram post: A picture of a toddler coloring on a white sofa

Mom thought her toddler was playing quietly—then he did the ‘unthinkable’

Kaage, shared the story that every parent knows too well: the moment you let your guard down for a second and chaos ensues.

Updated Feb. 11, 2025
Chrissy Teigen in a bathtub with her children

Chrissy Teigen’s co-bathing photo with kids sparks debate—here’s why it’s more common than you think

While some fans gushed over the sweet family moment, others took issue with the post, calling it “weird” and “inappropriate.”

Updated Feb. 11, 2025
Viral TikTok: A man on a plane

Mom gives out candy on plane to ‘apologize’ for baby—should she have to?

"It's my first flight! I made a deal to be on my best behavior—but I can't make any guarantees!"

Updated Feb. 11, 2025
Images of a TikTok grandma who made a video for her grandkids

Grandma’s hilarious attempt to compete with Ms. Rachel will have you cracking up

This grandma channeled her inner content creator and made a fully customized video for her granddaughter, Heavenly.

Updated Feb. 11, 2025
Viral tiktok mom teaches kids about financial literacy

Teaching kids about money: This mom’s genius system is going viral

In her viral video, TikTok user @makenzie.athome shares the creative system she’s developed to teach her four and six-year-old children about finances.

Updated Feb. 10, 2025
A mom talking on TikTok about maternal mental health

Mom’s viral message: Why ‘martyrdom’ is no longer a badge of honor for mothers

“If you stop taking care of yourself when you become a mom, you are going to resent this journey of motherhood.”

Updated Feb. 10, 2025
Dove Super Bowl ad

Super Bowl ad calls out how body shaming pushes girls out of sports

This year, Dove is using its Super Bowl spotlight to send a message: The way we talk about girls’ bodies is pushing them out of sports.

Updated Feb. 10, 2025
Super Bowl breast cancer ad

This Super Bowl ad stopped women in their tracks—and could save lives

Over 6 million women watching the game may be diagnosed with breast cancer in their lifetime.

Updated Feb. 10, 2025
Toddler sleeping with a comfort object

Mom checks on toddler at bedtime—and is stunned to see what’s snuggled up next to her

A viral TikTok shared by @abbielmcfarland showcases her toddler snuggling up with a cutting board as if it were the fluffiest stuffed animal.

Updated Feb. 10, 2025
Grandmother

You won’t believe this grandma’s hilarious reaction to a pregnancy test mix-up

When the truth finally clicked—that her youngest grandchild was having a baby—her face transformed with the kind of joy that can’t be rehearsed.

Updated Feb. 10, 2025
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