There is nothing like the feeling of your newborn baby on your bare chest. And there's nothing that compares to the benefit of skin-to-skin contact. Research shows that an uninterrupted hour of skin-to-skin, also called Kangaroo Care, provides tons of benefits for your baby, from soothing stress to regulating body temperature to even accelerating brain development. It's equally as helpful for mama; skin-to-skin can increase your milk production, reduce postpartum depression and promote psychological well-being.

While the America Academy of Pediatrics recommends frequent skin-to-skin contact throughout the postpartum period, it's not always so easy to get that quality skin-to-skin time once you leave the hospital. Which is where the NüRoo pocket comes in. This super-soft, breathable and moisture-wicking babywearing shirt allows you be skin-to-skin with baby without being stuck on the couch. The “cross-and-hug" closure gives you a customized (and compression!) fit, and a support belt offers a little extra love for your tired postpartum body. The pocket fits babies from pre-term--when Kangaroo Care is especially important--up to 45 lbs! Plus it's maternity and nursing-friendly. Why have you not ordered this shirt yet?

Oh, because we're giving one away this week on Well Rounded NY, along with NüRoo's nursing scarf and cozy new swaddle (more than $100 value). Go ahead and enter below!

Can't wait to see if you won? Use our exclusive code WRNY to get 20% off at NüRoo.