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From The Bachelor’s last rose to motherhood + entrepreneurship: Catherine Lowe tells all

Starting a business and a family? Here’s why the reality TV star gives herself grace in all that she’s doing this year.

From The Bachelor’s last rose to motherhood + entrepreneurship: Catherine Lowe tells all

Our #MOMBOSS series features the stories and insights of modern women growing their careers—and their families.


Catherine Lowe is one of those mamas.

Though she is best known as the winner of season 17 of The Bachelor, Catherine Lowe was incredible in her own right, before the show brought her unique charm to the masses. It was evident in her profession (she has a successful career in marketing), but also in her confidence . She never bought into the “game” of it all.

On The Bachelor, Catherine stood out for her optimism and playful spirit. She would pass Sean quirky little notes letting him know she was thinking about him “in a strange and hopefully unique way.” Fast forward to today, and she’s turned that idea into a luxury greeting card company, LoweCo., with pristine white cards meant to remind your loved ones that you’re thinking of them, as well as a wedding collection and other cards.

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In the span of a single year, she’s started her own company AND brought a beautiful new life into the world with the birth of her son, Samuel.

Catherine Lowe, you’ve stolen our heart. Here she is in her own words.

What made you want to start your own company?

Catherine Lowe: Before we started our family, I knew I’d want the flexibility to stay at home and raise my children. Being an entrepreneur allows for that type of freedom.

Why luxury greeting cards, specifically?

Well, what girl doesn’t love a good card? I don’t personally exude luxury or sophistication, but I definitely have a passion for creating and viewing luxury things because there’s usually a restraint involved. Editing is a tough but satisfying skill, and I love the challenge of creating something as balanced aesthetically as my cards.

What role do you play in the running of the company?

I have an executive assistant, and then it’s just me. I am owner, creative director, chief marketing officer, director of sales... you name it. Since having Samuel, my assistant has been executing most things, but the business is definitely my baby.

What was your greatest challenge thus far in launching and growing your brand?

Wow, there have been so many challenges. I’m not a businessperson, so anything that had to do with running the actual business has been a challenge for me, but a good challenge. Especially anything that has to do with numbers.

Also, it’s been hard breaking into the luxury market. Most of the people that follow me personally also follow LoweCo. and that market is more turned on by convenience, ethics and affordability. Luxury is hard!

Psst. Want to feel more inspired on your journey through motherhood? Join Motherly, a week-by-week guide for mamas like you.

What are you most proud of when it comes to LoweCo.?

The mere fact that I’m a business owner makes me proud of myself, and finding something that allows me to be with my family as often as I can! Plus, have you seen my stuff?

Has your fame helped or hindered your move into entrepreneurship?

I know a lot of companies struggle with exposure and marketing, so I thank God that I have the reach that I do and the loyal, engaged supporters—shout-out! Thanks, y’all! But in the same breath, the luxury industry may not take my products seriously because my personality doesn’t reflect the quality of LoweCo. cards. Sometimes it’s good to have a clean slate.

Do you feel pressure to be successful quickly, or achieve more because of your time in the spotlight?

No, I think I give myself grace because I’m so new to the industry and the entrepreneurial game. For the spotlight, I was blessed to not have to do anything except be myself; in this opportunity I have to rely on my drive and passion. I think that’s pretty cool.

How do you balance it all?

Lists! My family obviously comes first, so I don’t need to create a list for my family. But whenever I’m with my them and I come up with something creative, I’ll make a list or write it down so that when I’m ready to focus solely on the company I have ideas to reference. Let’s just say I have a LOT of lists going on.

How does being a mother affect the way you run your business?

Gosh, that’s been tough, actually! I have this new person in my life that not only requires my full attention, but who I also enjoy giving my full attention to. So that has created some leniency in my business. But again, the reason I wanted to be an entrepreneur is for my family, so I don’t give myself too much of a hard time.

Is there any one piece of advice you’d give to aspiring lady bosses?

It’s cliché, but just enjoy what you do. That’s all that really matters.

What does the word “motherly” mean to you?

Love. Samuel has been my buddy since I found out we were pregnant, and my heart has grown twice in size.

Author: Haley Campbell is the founder of Beluga Baby and a regular contributor to Motherly. She is is an avid advocate for entrepreneurs and for the new generation of mothers making the world their own.

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These are only the vitamins I give my children and here's why

It's hard to say who loves these more—my kids or me.

When I became a mama five years ago, I didn't put too much thought into whether my son was getting the right vitamins and minerals. From breastfeeding to steaming and pureeing his first bites of solid food, I was confident I was giving him everything to support his growth and development.

But then the toddler years—and the suddenly picky palate that accompanied them—came along. Between that challenge and two additional children in the mix… well, I knew my oldest son's eating plan was falling short in some vitamin and mineral categories.

I also knew how quickly he was growing, so I wanted to make sure he was getting the nutrients he needed (even on those days when he said "no, thank you" to any veggie I offered).

So when I discovered the new line of children's supplements from Nature's Way®, it felt like a serious weight off my chest. Thanks to supplements that support my children's musculoskeletal growth, their brain function, their immune systems, their eyes and more, I'm taken back to that simpler time when I was so confident my kids' vitamin needs were met.*

It wasn't just the variety of supplements offered by Nature's Way that won me over: As a vegetarian mama, I'm the picky one in the family when it comes to scanning labels and making sure they meet our standards. The trick is that most gummy vitamins are made with gelatin, which is not vegetarian friendly.

But just like the other offerings from Nature's Way that I've already come to know and love, the children's supplement line is held to a high standard. That means there's no high-fructose corn syrup, gelatin or common allergens to be found in the supplements. The best part? My two oldest kids ensure we never miss their daily vitamins—they are so in love with the gummy flavors, which include tropical fruit punch, lemonade and wild berry.


Nature's Way Kids Mulitvitamin


Meanwhile, my pharmacist husband has different criteria when evaluating supplements, especially when it comes to those for our kids. He appreciates the variety of options from Nature's Way, which gives us the ability to rotate the vitamins based on our kids' daily needs. By keeping various children's supplements from Nature's Way on hand, I can customize a regimen to suit my kids' individual requirements.

Of course, high-quality products often come at a higher price point. But (to my immense gratitude!) that isn't the case with Nature's Way, which retails for a competitive value when compared to the other items on the shelf.

Like all mamas, my chief concern is supporting my children's health in any way I can. While I see evidence of their growth every time I pack away clothes they've outgrown, I know there is much more growth that doesn't meet the eye. That's why, for my oldest son, I like stacking the Brain Builder gummy with the Growing Bones & Muscles gummy and the Happy & Healthy Multi. My 3-year-old also enjoys getting her own mix to include the Healthy Eyes gummy. And both of my older kids are quick to request the Tummy Soothe tablet when something isn't sitting right in their stomachs.* And I'll admit it: I've tried it myself and the berry blast flavor really is tasty!

Although my current phase of motherhood may not be as "simple" as it once was, there is so much to appreciate about it—like watching my kids play and sing and create with their incredible imaginations. Along the way, I've eased up on some of my need for control, but it does help to have this range of supplements in my motherhood tool kit. So while I may not be able to convince my son to try kale, having the Nature's Way supplements on hand means I do know he's right on track.*These statements have not been evaluated by the Food & Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.


This article was sponsored by Nature's Way. Thank you for supporting the brands that support Motherly and mamas.

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I never wanted to be a mom. It wasn't something I ever thought would happen until I fell madly in love with my husband—who knew very well he wanted children. While he was a natural at entertaining our nephews or our friends' kids, I would awkwardly try to interact with them, not really knowing what to say or do.

Our first pregnancy was a surprise, a much-wanted one but also a unicorn, "first try" kind of pregnancy. As my belly grew bigger, so did my insecurities. How do you even mom when you never saw motherhood in your future? I focused all my uncertainties on coming up with a plan for the delivery of my baby—which proved to be a terrible idea when my dreamed-of unmedicated vaginal birth turned into an emergency C-section. I couldn't even start motherhood the way I wanted, I thought. And that feeling happened again when I couldn't breastfeed and instead had to pump and bottle-feed. And once more, when all the stress from things not going my way turned into debilitating postpartum anxiety that left me not really enjoying my brand new baby.

As my baby grew, slowly so did my confidence that I could do this. When he would tumble to the ground while learning how to walk and only my hugs could calm him, I felt invincible. But on the nights he wouldn't sleep—whether because he was going through a regression, a leap, a teeth eruption or just a full moon—I would break down in tears to my husband telling him that he was a better parent than me.

Then I found out I was pregnant again, and that this time it was twins. I panicked. I really cannot do two babies at the same time. I kept repeating that to myself (and to my poor husband) at every single appointment we had because I was just terrified. He, of course, thought I could absolutely do it, and he got me through a very hard pregnancy.

When the twins were born at full term and just as big as singleton babies, I still felt inadequate, despite the monumental effort I had made to grow these healthy babies and go through a repeat C-section to make sure they were both okay. I still felt my skin crawl when they cried and thought, What if I can't calm them down? I still turned to my husband for diaper changes because I wasn't a good enough mom for twins.

My husband reminded me (and still does) that I am exactly what my babies need. That I am enough. A phrase that has now become my mantra, both in motherhood and beyond, because as my husband likes to say, I'm the queen of selling myself short on everything.

So when my babies start crying, I tell myself that I am enough to calm them down.

When my toddler has a tantrum, I remind myself that I am enough to get through to him.

When I go out with the three kids by myself and start sweating about everything that could go wrong (poop explosions times three), I remind myself that I am enough to handle it all, even with a little humor.


And then one day I found this bracelet. Initially, I thought how cheesy it'd be to wear a reminder like this on my wrist, but I bought it anyway because something about it was calling my name. I'm so glad I did because since day one I haven't stopped wearing it.

Every time I look down, there it is, shining back at me. I am enough.

I Am Enough bracelet 

SONTAKEY  I Am Enough Bracelet

May this Oath Bracelet be your reminder that you are perfect just the way you are. That you are enough for your children, you are enough for your friends & family, you are enough for everything that you do. You are enough, mama <3

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It's 2020. The world is changing. It's hard to believe but the old decade is over, the new one is here and it is bringing a lot of new life with it. The babies born this year are members of Generation Alpha and the world is waiting for them.

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If your little one arrived (or is due to arrive) in 2020, they've got plenty of high profile company.

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