The best Memorial Day sales for the entire fam have already started!

From home goods and beauty products to swimwear and sleep essentials.
We independently select and share the products we love—and may receive a commission if you choose to buy.
Table of Contents
Memorial Day weekend is the official kick off for summer. And while we like to celebrate with backyard barbecues and time outside, it’s also a great weekend to snag a deal on summer must-haves. Need a new bike? We got you. Time to restock the kids bathing suits? Got you there, too. Desperate to get yourself a new mattress, but don’t want to pay full price? Fear not, we’ve still got you!
We checked in with our absolute favorite brands to find out what deals they’re offering, and we rounded everything up here to make shopping as easy as possible for you. Sales will be added throughout the week, so be sure to bookmark this article and come back regularly. It’s hard to believe that summer is nearly here!
Here are all the best online sales for this week and weekend. Happy Memorial Day, everyone!
Memorial Day Baby Sales
Aden + Anais + Halo Sleep
Save 20% on baby sleep and play essentials including Aden + Anais’ dreamy soft muslin swaddles and sleep sacks as well as Halo best-sellers like the vibrating Bassinest Luxe Swivel Sleeper which makes room sharing with your infant safe, comfortable and convenient.
Loulou Lollipop
Save 25% sitewide on sustainable baby and kid essentials from pajamas and swaddles to teethers and bibs.
Babiators
Babiators’ kid-safe shades are virtually indestructible and come in some of the cutest styles we’ve ever seen. Even better? The brand will also replace them if they get broken or even lost. You just have to register them on their site. How much do we love that? Save 25% off sitewide including sunglasses, sun hats and even shorts with code BDAY25.
Baby Brezza
Save 22% on Baby Brezza’s innovative bottle feeding tech including one of Tan France’s parenting must-haves, the Formula Pro Advanced!
Cerebelly
Save up to 35% off your first two orders of brain-boosting first foods. They’ve got a great collection of fruit and veggie laced flavors along with equally devourable “smart” bars for toddlers to tackle snack time like a pro.
Mori
Save 20% off sitewide on their super soft essentials, including bundles and outlet selections with code SAVE20.
Bobbie
Through 5/30, new customers can save 20% off their first subscription of Bobbie’s USDA Organic certified and Clean Label Project certified baby formulas with code SUNSOUT.
Memorial Day Clothing Sales
Everlane
Save 25% sitewide including the Utility Barrel Pants one Motherly editor has sworn by for years for their comfy fit and timeless style.
J. Crew
Save up to 50% off thousands of summer styles for the entire crew (discount taken automatically) and an extra 50% off sale styles with code SHOPSALE. We’d treat ourselves to these go-with-everything tortoise shell sunglasses (which are just $30!) and a new shade of their best-selling swimsuit to update last year’s (because it’s that good).
Madewell
Save 25% on summer essentials and take an extra 40% off sale with code LONGWEEKEND. Our pick? The absolute cutest cherry red leather mini bag for the blissful days we get to carry our things and our things only. We’re also tempted by this breezy, oversized button-down which is the ideal intersection of polished and effortlessly cool.
Hanna Andersson
Take up to 50% off sitewide including red, white and blue summer-holiday ready outfits that are perfect for parades, bbqs and fun!
Crocs
Are they stylish? Nope. Not in the least. (Don’t @ me, I’m not changing my mind.) Have I also purchased at least 15 pair throughout my kids’ lifetimes? You bet. Crocs is offering up to 50% off select colors and styles for the whole family–but colors go fast! So don’t snooze on it!
Bare Necessities
Jump into summer with 40% off the best-fitting swimsuit you’ve ever worn. One pieces! Bikinis! Nursing-friendly suits! All in an inclusive range of sizes. (They also make the most comfortable thongs–and no, that’s not an oxymoron.)
Beyond Yoga
Save up to 75% off all sale items including tons of styles from their cult-favorite Spacedye Collection which are so soft and supportive it’s impossible to want to wear anything else.
Carve Designs
Save up to 75% on bathing suits that don’t ride up, shorts you’ll want in every color and tons of other summer wardrobe essentials.
Monica + Andy
Save up to 40% off sitewide, including new arrivals like the rocket popsicle baby swimsuit we audibly squealed about.
Old Navy
Save up to 50% on summer-ready styles from family swim to the ultra comfy dress we’ve declared THE dress of summer which is currently only $10 dollars. TEN!
Primary
Save 30% off colorful mix-and-match tees, tanks, shorts and their UPF 50+ sustainable swimwear which lasts long enough to be handed down.
Universal Standard
Save 30% sitewide on everything from airy linen pieces perfect for any summer occasion to their uber popular Iconic Geneva Dress in sizes 00-40.
Memorial Day Health & Beauty Sales
Beekman 1802
After a ringing endorsement from sunscreen guru and Dieux Skin founder Charlotte Palermino, we had to try the Solar Milk Clear Sunscreen Gel from Beekman 1802. Turns out we love it just as much. It’s silky, not greasy and practically imperceptible on the skin. Throughout the weekend you can save 20% on that one or stock up on some of their other top-rated goat-milk powered skincare at up to 60% off!
Dermstore
Shop 20% off favorites like the NuFace Mini starter kit and glowy MDSolarSciences sunscreen our commerce editor swears by. It’s a great opportunity to stock up on the products you already use and love, but there’s also some great new products to try! Use code SUN.
Wisp
Got summer plans that can’t be slowed down by ill-timed periods or surprise UTIs? Or maybe you want to ensure that one kid-free weekend is as, um, satisfying as possible? Wisp, the company our moms could have only dreamed of having at their fingertips, offers affordable and convenient sexual health products without having to wait for an OBGYN appointment. (They literally saved my vacay with a same day prescription of Norethindrone to skip my cycle.) Head on over to save 20% off their wide array of sexual health care with code STAYREADY. Treat yourself to some OMG! Cream and thank me later.
Coco & Eve
Save 25% off Coco & Eve’s Bali-inspired self-tanners and SPF including their Sunny Honey Bali Bronzing Foam which goes on evenly and toasts right up to a beachy, natural glow.
Mustela
Save 30% off sitewide on best-sellers like our editor-favorite sunscreen stick with code SAVE30
Naked Sundays
Save 20% sitewide on suncare meets make-up must-haves including the viral CabanaGlow bronze and illuminating SPF50 drops beloved by everyone from us to Suki Waterhouse. Use code MEMORIAL20
Ritual
Save 20% off sitewide on their transparent (in more ways than one!) vitamins and supplements. If you’re pregnant or trying, their prenatal vitamin is one of our absolute faves. Or, for our skincare obsessed ladies, check out Hyacera which is changing the game!
Ursa Major
From the luxe feel to the earthy scents, I’ve loved every Ursa Major product that’s ever graced my bathroom counter. Right now you can save 15% off sitewide with select favorites on sale for 25% off. If I had to narrow it down my picks I’d say don’t miss stocking up on their absolutely indispensable Essential Face Wipes which cleanse and exfoliate. They save my life when we’re camping and they come in clutch on those nights you just can’t muster a full routine.
Memorial Day Home Sales
Cozy Earth
Save up to 30% off sitewide on Cozy Earth’s bamboo sheets, luxe comforters, and the extraordinary Cuddle Blanket my family has deemed the world’s best throw. (Multiple arguments over custody have ensued.) For one thing, they’re all incredibly luxe. They’re also free of chemicals so I’m not worried about any harmful materials or treatments to the fabric I’m falling face-first into at the end of every year-long day. And bonus! They come with a 100-night sleep trial and a 10-year guarantee. (You’ve got nothing to lose!)
ettitude
Save 30% off cozy bamboo and sustainable bedding and little luxuries like their waffle bathrobe which gets softer with each wash.
Naturepedic
Give yourself the gift of better of sleep with 20% off the award-winning organic mattresses and bedding at Naturepedic. (Their organic cotton sateen sheets are the best we’ve ever tested.) They’re the first to ever be EWG-verified, setting new standards for sleep that’s safer for people and the planet. Use code MEMORIAL20
Ruggable
Save up to 20% off sitewide on kid-friendly, machine-washable rugs with code MEMDAY.
Sleep Number
Save 50% off Smart Beds, 20% off bedding and 30% off furniture
Sunday Citizen
Save 30% off everything and up to 60% off sale items. Maybe it’s finally time to treat yourself to the most cloud-like, snuggly comforter?
Wayfair
Save up to 70% off furniture, rugs, home accessories and outdoor. Make your backyard the place to be this summer!
Memorial Day Kids & Lifestyle Sales
ban.do
The colorful and eclectic wares offered makes ban.do one of our favorite places to snag a little treat–for ourselves, as teacher gifts, whatever. Everything is 30% off right now, which makes it hard to know where to start. Vases that look like OJ cartons? Beach pouches to keep our sunny day needs neat and tidy? The cutest giant beach towels? Hard to say.
Maisonette
Save up to 70% off during their Memorial Day Sale and save an extra 15% off orders over $100 with code SUMMER!% (Don’t miss the cutest swimwear for the pool days ahead!)
Mudpuppy
Save up to 60% off design-forward, eco-friendly games, books and puzzles the entire family will love. We’re kind of smitten with everything they’ve ever made, but you can’t beat their magnetic play sets for summer travel.
Target
Deals will change throughout the weekend, but right now you can shop some great deals on outdoor furniture, sandals for the crew, and swimsuits for the entire family!
Woom Bikes
Save up to 30% off select bikes and accessories including 15% off their award-winning (and Motherly-approved!) woom1 balance bike in select colors.