Having “mom style” is no longer a bad thing. Rock it and win big.
When I was younger, the term “mom style” was not a compliment. It meant something along the lines of “You are not remotely cool, and your clothes suck.” Even though, in retrospect, my mom was actually pretty darn cool and her clothes did not suck. When Daily Candy launched a feature all about mom style -- and asked us to be two of the first moms they featured! -- it pretty much confirmed what we’d been thinking ever since we had our own babies a few years back: moms are actually just women with kids, and many are actually quite fashionable...albeit slightly more practical, and definitely more durable. In our almost one full year of Well Rounded NY, we’ve met too many stylish moms to count -- moms that put our own “mom uniforms” to shame, whose incredible fashion sense inspires us daily, even as they juggle one, two, three, and even four kids. So this week, we’re kicking off a new “Mom Style” series, featuring some of our favorite mom-friendly fashion, with a giveaway that turns the cameras on the most stylish moms we know: YOU. We’re pretty sure you rocked a super-cute outfit on the playground and thought nobody was looking, or spent a fashionable afternoon at the pediatrician’s office in an ensemble that left the nurses drooling. Your wardrobe probably moves seamlessly from music class to lunch meeting, and you look as great on a playdate as you do on a dinner date. We love your style and we want to see more of it. For the next two weeks, we’re collecting as much mom style as we can get our hands on. And one of the coolest mom-friendly brands we know, Baukjen (who just so happens to be the sister brand to one of the coolest maternity brands we know, Isabella Oliver) is in on our game: they’re giving away a $200 gift certificate to one lucky mom who shows off a style that is all her own. If you’re a mom and you’ve got style -- we know you do -- instagram your look with the hashtag #WRNYmomstyle and mention (and follow) both @wellroundedny and @baukjen in your post to qualify. Only one lucky mama will win, but we’ll be showing off some of our favorite stylish mamas on instagram along the way, and in a few weeks, on Well Rounded NY too. So get dressed and get instagramming! Winner will be announced on March 24. Good luck. Photography by Stephania Stanley for DailyCandy.