Beauty and Style Guide for Moms
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Beauty & Style

Stress-free beauty and style inspiration to keep moms feeling good and looking great. You’re worth it, mama.

Shari Siadat, founder of TooD Beauty and her daughters

Becoming a mother helped me reclaim my beauty narrative

Motherhood was the mirror I didn’t know I needed.

Updated May. 27, 2022
Coastal Grandmother Diane Keaton and Meryl Streep

The ‘Coastal Grandmother’ trend is the new aspirational vibe—here’s how to get it

Here's everything you need to know about the Nancy Meyers-inspired social media aesthetic trend.

Updated Aug. 07, 2024
Mom and toddler standing on a dock

11 beach cover ups under $30 that we’ll be wearing all summer long

Flowy, comfortable and oh-so-flattering, we nominate these the official uniform of summer.

Updated May. 17, 2024
women aging: woman wearing sunglasses

I’m a mom who looks her age—when did that become something to be ashamed of?

Women aging naturally shouldn’t be newsworthy, yet here we are.

Updated Aug. 27, 2022
The Pioneer Woman Mommy & Me line

The new Pioneer Woman Collection is perfect for twinning with your mini 👯‍♀️

Now's the time to wrangle your mom and grandmother for that four generation photo you've been trying to create for years, mama!

Updated Mar. 17, 2022
Kids easter outfits 2025

20 kids’ Easter outfits that are perfectly photo-ready

From egg hunt-ready pieces to the perfect dress for meeting the Bunny himself!

Updated Mar. 18, 2025
maude burn trio

8 massage candles that are sure to up the ante between the sheets

The same old recipe can get a bit boring after awhile. One of my new favorite ways to spice things up? Massage candles.

Updated Dec. 21, 2023
ColorfulWardrobe_ArticleHero

21 colorful wardrobe updates that will get you through the winter doldrums (and lots of them are on sale!)

Maybe it's the fact that winter is just a sea of blah, but I've never been more open to curating a wardrobe dotted with splashy hues.

Updated Jan. 30, 2024
Fenty foundation review "after" photo

This is the only foundation I’m ever buying again

Wearing this foundation reminded me of the miracle fountain of youth potion in "Death Becomes Her."

Updated Feb. 02, 2022
woman wearing cream sweater holding handful of porcini mushrooms

The 5 biggest health & wellness trends we’ll all be talking about in 2022

From magic mushrooms to normalizing menopause, we’ve got our eye on these about-to-be-everywhere concepts.

Updated Dec. 23, 2021
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