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Parents can now rent the super pricey SNOO 🙌

It's probably the most hyped baby item in recent years: The SNOO is Dr. Harvey Karp's incredible smart infant sleeper that uses motion to soothe newborn babies.

Words like "amazing," "magical" and "life-saver" are common in online reviews and celebrities love it, but at $1,295.00 the SNOO's purchase price puts it out of reach for most parents.

But...starting today, anyone can rent a SNOO for $4.90 a day, and there is a special offer on right now for $3.50 a day for the first month on orders before the end of the month. (The first month will cost $273.00 due to a refundable security deposit of $175.)

AND you can even add a rental to your baby registry through Babylist.

If Karp's book, The Happiest Baby on the Block, was a game-changer for sleep-deprived parents, the SNOO is a whole new sport. The invention is built on years of MIT research and basically turned Karp's vast amount of baby sleep knowledge into a robotic night nurse. Parents swear by the high-tech bassinet which responds to a baby's cries while also keeping them safely swaddled on their back.

On Dax Shepard's Armchair Expert podcast, father of two Ashton Kutcher described the SNOO as "an oscillating bed…it has a sensor in it so the louder the kid cries, the faster it goes and puts the kid back to sleep, it's incredible."

But Ashton Kutcher is in the kind of income bracket where a $1,295.00 price tag isn't an issue. Most of us aren't.

In recent months though companies like Hulu and Snap have started offering SNOO rentals to employees as a perk in the hope that "well-rested parents will lead to better employee retention," CNBC reports.

Now any parent can get a SNOO for a few months and be better rested no matter where they work, and your friends and family can even pitch in.

While a $1,295.00 SNOO may go unpurchased on a baby registry, friends and family may be more inclined to buy you a month of SNOO rental for $148.95 a month.

Don't worry, the units are cleaned with "baby-safe, hospital-approved products" between families and fully tested, tuned and certified for safety for before being rented out again.

So if you've ever wanted a SNOO but just couldn't justify the price tag, now's your chance to have the Instagrammable bassinet celebrities (and sleepy babies) love.

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Mom life demands efficiency. Because while the amount of hours in the day are the same as before kids, now a sizable chunk of that time is spent caring for and loving on those little people. Compromises happen—and let's just be honest, the old beauty routine is one of the first things to get cut.

But, wait! You don't have to sacrifice putting on mascara or, worse, skipping the SPF. Instead, why not flip it, reverse it, and look at the bright side? Here's your opportunity to streamline your morning makeup routine. With some savvy skin care and beauty hacks, you can get your radiant glow on in record time.

Here are our tried-and-true hacks passed down from Motherly mamas:

1. Embrace multipurpose items

If the most pressing issue is limited time, consolidate multiple steps of your beauty routine with a multipurpose item. For example, instead of starting with a SPF moisturizer, followed by spot concealer and a blendable foundation, you can take care of all of that in one go with one of our favorites: Earth Mama's 3-in-one Lady Face™ Tinted Mineral Sunscreen. The beauty stick also allows you to easily fold SPF 40 into your routine, because Lady Face doubles as super-safe, clean sun protection. Even better? The sunscreen blocks blue light from those ever-present digital screens with a ray-scattering, non-nano formula.

2. Revive dried mascara

Especially after a sleepless night (#motherhood), mascara can make a major difference in how well rested you appear to be. If you realize your tube of mascara is dried out, don't write it off as a lost cause. Simply soak the sealed tube in warm water to loosen up the mascara — or add a drop of a multi-purpose saline solution into the tube. That should do the trick until you have time to buy a replacement. (But let's face it: You're a mom. It's okay if you're tired.)

3. Keep coconut oil handy

Coconut oil isn't just for the kitchen. From a DIY hair mask to an in-a-pinch lip balm or naturally removing makeup at the end of the day, coconut oil's cosmetic hack-list is long. For summer, we especially like adding a thin swipe of organic extra virgin coconut oil to the cheekbones at the end of the makeup routine for a bit of an extra glow.

4. Multitask while deep conditioning

If your hair needs a bit of TLC, consider applying a natural, paraben-free deep conditioner before doing chores around the house or even a short workout. By working up a bit of a sweat, the conditioner will set even better before you rinse off in the shower.

5. Start your hair care routine the night before

As you work to find your new normal morning routine, it can help to simply reschedule a task or two—like hair. If you shower the night before, get a jumpstart on your look by blowdrying, straightening or even braiding it for loose waves in the morning.

6. Even out your skin tone

Between multiple wake-ups during the night and wavering hormones, complexion issues can become a thing for most mamas. Thankfully, the hack for managing that is as simple as finding a great foundation that goes on smoothly and doesn't cake or crack through a morning of momming. Scope out the ingredient list for naturally nourishing components like coconut oil, shea butter or beeswax — and skip the stress (and the return process if the shade doesn't match) by going for something that easily blends with most skin tones.

7. Find brands your feel great about

As a mom, you might find yourself considering bigger life questions: Are my cosmetics safe for pregnancy and breastfeeding? Are they helping the world my children will grow up in? Can I trust the ingredients and mission? Pro tip: read the ingredients on all your personal care products, memorize the ones you want to avoid, and look for third-party certification to ensure the product is actually what it says it is. When you find a brand that walks the talk, you're going to want to be loyal.

8. When in doubt, go for a bold lip

With happy hours swapped for play dates, your daily routine may look a bit different than it used to. But who says you have to leave your personal style behind? If you've always been a fan of makeup and going a bit glam, keep going for it, mama! The extra 60 seconds it takes to apply lipstick or whatever else gives you a bit of pep in your step is well worth it.


This article was sponsored by Earth Mama Organics. Thank you for supporting the brands that support Motherly and mamas.

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