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Discover handpicked parenting and baby essentials at the Motherly Shop. From maternity must-haves to thoughtful gifts, explore products designed to support moms at every stage. Shop now!
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10 products that helped me with postpartum insomnia

I didn't even know it was a thing until I was wide awake at night while everyone else peacefully slept.

Updated May. 20, 2022
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Last days of summer: 16 products your kids will enjoy 🌞

For splashing around or running in your backyard.

Updated Dec. 07, 2022
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*These* are the best birthday gifts for 2-year-olds

From educational toys that'll help them with developmental skills to fun splurges that'll grow with them for years to come, here are our tried-and-true picks.

Updated Mar. 02, 2022
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These new arrivals from the Motherly Shop are *so* good you need them all

Noodle and Boo, Mushie and Plan Toys—everything you need, mama.

Updated Dec. 20, 2022
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This kit made cooking with my 4-year-old so much easier 🙌

My preschooler loves to cook with me but sometimes I don't necessarily want to eat what we made together. Enter: Farmsteady kits.

Updated Aug. 11, 2020
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This is the coolest balance bike we’ve ever seen

It's a bestseller for a reason.

Updated Feb. 19, 2025
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This ‘mama’ necklace is a bestseller for a powerful reason

There's a lot going on in the world right now, but one thing that's certain? You're still mama.

Updated Feb. 24, 2022
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17 back-to-school picks that will have your preschooler looking adorable 🙌

Whether you're going physical or virtual, these pieces get an A+.

Updated Aug. 09, 2020
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13 sweet ‘just thinking of you’ gifts for every mama

A sweet surprise that tells her you've been thinking of her might be the pick-me-up she needs.

Updated Feb. 24, 2022
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18 mama + mini matching looks we’re obsessing over 😍

Once you start matching everyone, you won't be able to go back

Updated May. 23, 2022
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Stitch Fix Kids just launched a gender-neutral activewear line

Perfect for heading back to school.

Updated Oct. 14, 2021
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How our editor created a schoolwork station for her kids

And it was way easier than I thought.

Updated Jul. 30, 2020
Shop, Child, Child, Child Learn & Play, Covid, Life, Parenting, Teen
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These are the swimsuits I’m loving in my first summer postpartum

My body still feels different, but I can't stop wearing these.

Updated May. 23, 2022
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These surprising products help me sleep like a baby 😴

I don't know if you've heard but pandemic insomnia is real—and it's making some moms very tired. Me. I'm some moms.

Updated Feb. 17, 2022
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14 must-haves our editors are buying in The Motherly Shop sale 🙌

You won't want to miss these picks that rarely go on sale.

Updated May. 26, 2022
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9 open-ended toys that won’t clash with your decor, mama

And they'll love them as much as you do.

Updated Dec. 20, 2022
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woman wearing belly bandit
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Is the Belly Bandit helpful for postpartum recovery?

I personally found myself wanting more core support in my early postpartum months.

Updated Feb. 09, 2022
Shop, Beauty & Style Shopping Guides, Postpartum, Postpartum Products, Pregnancy
mom teaching baby sign language
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I’m teaching my babies sign language with these books

Child's Play's 'Sign About' series quickly became our go-to.

Updated Dec. 03, 2021
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The only 5 pieces you need to add to your summer wardrobe, mama

Bye-bye decision fatigue.

Updated Jul. 07, 2020
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9 brilliant products that help you maintain baby’s routine on the go

Wherever you go, these will help.

Updated Dec. 20, 2022
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