We got a sneak peek at what to expect from the Parent’s Choice reboot!
If you’re a mama and a Walmart shopper you’re about to get a big surprise in the baby section: The retailer known for low prices is giving its Parent’s Choice line of baby gear a huge makeover, which very well may inspire you to makeover your nursery.
The relaunched line will feature 120 completely new baby items ranging from bedding to premium diapers—all with the low prices we’ve come to expect from Walmart.
“As parents ourselves, we know what products are needed most, and we’ve raised the bar on quality for these Parent’s Choice items and more,” says Diana Marshall, vice president of baby for Walmart U.S. “With these new and upgraded products, parents can stay on-trend and under budget while focusing on what really matters: their little bundle of joy.”
The Parent’s Choice Bedding Collection is perfect for moms decorating a nursery on-trend and on-budget. A 53 piece collection hitting shelves and Walmart.com right now features the patterns parents are loving lately—think chevron, arrows and owls.
Nine coordinating colors for the line let parents mix and match the patterns and every item in the collection is $40 or less, with most ringing in at less than $13 dollars. That means you can pick up receiving blankets, crib sheets, changing pads, baby blankets and nursery sets for a lot less than you’ll find in other stores.
Even after the nursery is decorated, a lot of parents turn to Walmart’s in-house brand to save on basics like diapers. But the new line of premium Parent’s Choice diapers is anything but basic: The new premium Parent’s Choice diapers come in cool patterns and are especially good for babies with sensitive skin.
The diapers also features indicator lines that turns blue when it’s time for a change and cotton-like covers lets babies sensitive skin breathe while keeping wetness in. With packs starting at $7.24, the new diapers sound like good upgrades for brand a lot of budget-conscious parents turn to.
“We’re excited to introduce these new offerings alongside our trusted national brands so parents can spend less time thinking about where to find great baby products and how to pay for them, and more time bonding with their babies,” says Marshall.
Other items we’re looking forward to seeing on Walmart shelves include:
1. The Parent’s Choice Stainless Steel Sippy Cup: This will hit shelves in the new year and uses the same technology as the popular Ozark Trail Tumblers. Spill-proof, rust-proof and shatter-proof? Sounds toddler-proof to me.
2. The Parent’s Choice Potty & Reveal: A made-in-the-USA potty is also on the list, providing a patriotic and budget-friendly tool for toilet training that also delights kids by revealing a picture when used successfully.
3. Parent’s Choice Stackable Section Plates: With three for $2.48, these plates will protect your budget and your cabinets from tumbling dishes.
4. Premium Parent’s Choice Baby Wipes: Packs of ultra-tick cotton wipes (made from recycled t-shirts!) will be available for $1.78 and in a variety of scents.
Check out your local baby department and Walmart.com to see the new items.