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Discover handpicked parenting and baby essentials at the Motherly Shop. From maternity must-haves to thoughtful gifts, explore products designed to support moms at every stage. Shop now!

Toy Insider just dropped their Holiday Gift Guide and here’s what we’re buying

It's not easy combing through 300+ toys, but someone's got to do it.

Updated Sep. 24, 2021

Australia’s favorite eco-friendly diaper is now available in the US (and you can try them for free!)

At 90% plant-based and biodegradable, your baby and the planet will thank you.

Updated Jan. 27, 2022
Freedom Company dress

18 stylish-but-comfy pieces to refresh your wardrobe this fall (and everything’s under $75!)

From school pickup to working from home, these pieces will freshen up your closet without breaking the bank.

Updated Sep. 17, 2021

Monti Kids’ new kits make Montessori learning at home so incredibly simple

They offer everything from bonding with your baby to teaching toddler independence.

Updated Aug. 25, 2022
baby products that grow with your baby

20 money-saving products that grow with your baby

When you buy baby products that grow into toddlerhood and beyond, you're doing your wallet and the planet a favor.

Updated Jun. 13, 2025

28 space-themed items for the ultimate kids’ room

These looks are out of this world!

Updated Sep. 10, 2021
two kids playing on play mats

This play mat has over 400 5-star reviews 🙌

And is back in stock right now!

Updated Dec. 16, 2021
woman breastfeeding baby on bed

The nipple ointment our midwife recommends to all of her patients

Really, she can't recommend it enough.

Updated Jan. 07, 2022
baby with a pacifier

15 mama-innovated products that are total gamechangers

Because moms know what moms need.

Updated Mar. 01, 2022

Monica + Andy just launched at Target and you have to see these adorable prints 😍

Because who knew a pizza swaddle blanket would be this season's must-have?

Updated Aug. 23, 2021

Lovevery’s gorgeous Montessori toys just hit Target shelves 😍

And they start at just $8.99.

Updated Aug. 23, 2021
toddler sibling playing with newborn sibling

11 splurge-worthy items for your baby registry that are totally worth it

These are perfect for a group of friends or family to split.

Updated Jan. 19, 2022

Motherly’s Hospital Ready Bag is the go-time companion you’ve been waiting for

And filled with oh-so-luxe goodies from some of our favorite brands!

Updated Aug. 16, 2021

This Hunter x Peppa Pig collab is a must-have for muddy puddles ☔️

The iconic welly boots have never been cuter.

Updated Aug. 03, 2021
mom holding two kids

To the new mama of two: My one piece of advice

Staying present took more work this time around, but I still tried to relish the moments of joy between those long, lonely nights.

Updated Sep. 06, 2022
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